Email Marketing Specialist - SWZD

Delivery London, United Kingdom


Description

Position at Spiceworks

***In terms of logistics, all interviews will take place over phone or video due to the coronavirus**

SWZD is a safe, inclusive place for people of all backgrounds and walks of life. We strongly encourage you to apply if you are from a marginalized or underrepresented group, particularly in the technology industry. Some candidates may see a long list of job requirements and feel discouraged because they don't match every single bullet point -- we ask: please apply anyway. We're flexible on location wherever possible - we are a Work From Anywhere company. We don't believe in a "perfect" candidate and we embrace our "Evolve and Adapt Quickly" core value, so if you believe that this is a role that you'll be excited to work in every day, want to be a part of a culture like ours, and will be relentless about Pushing Boundaries to succeed, please apply. 

Who we are: Spiceworks Ziff Davis (SWZD) is the trusted global marketplace for connecting technology buyers and sellers across all marketing channels. We provide the valued information IT and business decision makers need to research, buy, and manage technology while delivering the intelligence and insights technology brands need to create and sell better products and services. By combining the breadth and depth of the Spiceworks Community with expert content, trusted 1st party data, and proven lead generation capabilities, Spiceworks Ziff Davis is uniquely positioned to help technology buyers and sellers to grow their businesses.

Who You Are: Are you passionate about writing eye-catching email copy, generating creative ideas, and slicing and dicing a database? Do you stay up-to-speed with email best practices and trends and enjoy educating your teammates on your findings? Do you embrace daily opportunities to contribute to both audience and revenue growth? Spiceworks Ziff Davis wants you! We’re looking for an Email Marketing Specialist who’s a versatile champion of style and voice.

 

Responsibilities

Your day-to-day (as an Email Marketing Specialist, you’ll):

  • Understand and apply the Spiceworks Ziff Davis brand guidelines and email best practices
  • Research and educate colleagues on email best practices and trends
  • Craft persuasive copy that motivates Spiceworks Ziff Davis readers to engage with our content and to respond to various offers from our partners
  • Generate creative ideas on design, layout, and segmentation for audience and revenue focused content
  • Engage and collaborate across departments and with external clients and vendors to keep all parts of the email train chugging along
  • Copyedit for grammar, structure, and flow with the ability to adapt to different writing styles and audiences
  • Master email marketing software
  • Perform A/B and multivariate testing
  • Track and report results and KPIs - you’ve got a way with words, but enjoy dabbling in data too

 

Qualifications

What does it take to do this job?

  • 1-2 years of email marketing or marketing communications-related experience in a dynamic, fast-paced, demanding professional environment
  • Fluency in verbal and written English; command of copywriting and grammatical principals, and an understanding of editing and proofreading
  • The ability to tell a story that translates to different audiences with captivating headlines, images, and copy
  • A certain comfort with technical products so that benefits can be communicated clearly (experience in tech marketing a major plus)
  • Motivated, self-starting nature; respond positively to moderate guidance, yet capable of, and comfortable with, independent critical thinking and problem-solving
  • The ability to multi-task and complete projects flawlessly under tight project deadlines
  • Avid learner who prefers to formulate a hypothesis before asking someone else for the answer
  • Agility is key — you can think on your feet and adapt well to a quickly changing environment
  • Stellar interpersonal skills and ability to work and communicate with a wide array of people
  • Proficiency in MS Word, Excel, PowerPoint and the ability to quickly grasp new tech concepts
  • Some experience with basic HTML a benefit

 

What’s in it for you?

  • The flexibility to work from anywhere; if you can log on for the hours, your desk is wherever you choose it!
  • A flexible time off policy – we trust our colleagues to determine their own holiday allowance
  • BUPA medical and dental cover
  • Health club and gym reimbursements
  • Regular staff incentive opportunities
  • Cycle to work scheme
  • A competitive pension
  • Income protection and life assurance
  • Employee assistance programme
  • Employee stock purchase plans
  • And a supportive, close-knit international team with plenty of opportunities to learn and develop your skill set from some of the best in the business