Account Coordinator - What to Expect

Sales New York, New York


Description

Position at What to Expect

Account Coordinator

Everyday Health Pregnancy & Parenting division is seeking an Account Coordinator to support the Client Success Management and Branded Content Studio teams in all aspects of digital campaign management from pre-sale to post-sale. 

In an energetic, fast-paced environment, this role is highly collaborative and will work closely with Sales, Sales Development, Ad Operations, Edit, and Marketing to ensure advertising campaigns are efficiently executed and exceed performance goals.

Account Coordinators will provide support to Client Success Managers for campaign initiatives including branded content, media planning, execution, reporting, and IO fulfillment. This role will provide an excellent foundation for professional growth, with an opportunity for career progression.


Key Responsibilities

  • Provide pre-sale support to CSMs by assisting with inventory forecasting and media planning
  • Facilitate implementation and execution of digital advertising campaigns including coordination and planning with clients and agencies
  • Facilitate execution of branded content campaigns, including coordination among content creators and client requests
  • Manage ongoing internal status across key campaigns; write and distribute notes
  • Provide proof of campaign implementation screenshots
  • Identify, analyze and problem-solve campaign issues, including trafficking, delivery, and invoicing
  • Maintain campaign reporting and support CSMs in analyzing performance data to share with clients
  • Ensure fulfillment of IOs and reconcile billing on a monthly basis
  • Assist in client communication as needed
  • Become an expert of processes and best practices of CSM team
  • Develop comprehensive program timelines for large scale campaigns that find execution efficiencies; keep them up to date as dates and deliverables shift
  • Monitor content promotion and distribution across campaigns
  • Manage upkeep of critical internal tools, such as inventory scheduler and a document that houses live campaign links
  • Participate in pre-sales ideation in response to RFPs

 

Requirements

  • Bachelor’s degree (Advertising, Marketing, or other aligned field); some relevant prior digital media experience be it by way of permanent, casual or internship role
  • Solid analytical ability
  • Strong communication and interpersonal skills
  • Responds well under pressure with ability to prioritize and complete tasks efficiently
  • Dynamic, results-oriented, organized and detail-driven
  • Ability to work in fast paced, creative environment and manage multiple projects simultaneously
  • Must be a self-starter and able to work independently


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