Strategy Manager (Contractor position) - IGN

Creative Services Remote - United States


Description

Position at IGN

The IGN Global Studios Creative Strategy Manager provides guidance and expertise on how to execute paid-for campaigns on IGN, while achieving client goals. The Strategy Manager develops campaign pitches that are focused on content alignment, content marketing, social media, native advertising, ad products, events, and more. These ideas align with the fan culture that comprises IGN interests: games, movies, TV shows, collectibles, comic books, anime, manga, and more.  Strategy Managers support both reactive RFP responses and proactive upfront discussions.

IGN’s team is made up of all kinds of people that share a common love of games, TV, movies, comics, tech, and all things geeky. We strongly encourage people of every race, gender, sexual orientation, and background to apply.

RFP Response + Support:

  • Own the RFP ideation and delivery process for anything requiring custom content, integrations, or sponsorship
  • Lead collaborative, cross-team brainstorms, compile the information, and make recommendations for the best way to accomplish the client’s goals in ways that will resonate with IGN’s audience.
  • Produce sales copy that make IGN’s proposals appeal to our clients, compellingly describing the ‘why’ behind our ideas and recommendations, and positioning them competitively.

Vetting & Packaging 

  • Work with internal stakeholders & our production team to ensure plans are specific and understood by all teams before going out to clients  
  • Ensure all concepts  clearly, and concisely meet the audience, client, and brand goals. 
  • Price and package custom ideas, working closely with internal stakeholders for both templated and custom concepts

Revisions & Pre-Sale Operations 

  • Fine tune solutions based on client feedback
  • Collaborate with the Account Management team to identify active pitches and pertinent product details
  • Attend internal hand-off meetings to ensure all activations are approached accurately from a pre-to-post sale hand-off perspective

What we’re looking for:

  • Familiarity with IGN, its content, and a passion for its subject matter 
  • Someone who can think imaginatively and understand how to practically deliver on their ideas
  • Experience in writing sales copy focused on pitching ideas to prospective clients, as well as writing production-facing treatments, accurately describing scope of production. 
  • Great organizational skills - both in organizing themselves and those around them
  • Experience working on large projects cross-department and cross-discipline 
  • 4+ years experience working in digital media 
  • Experience in the content creation and design process 
  • Excellent communication skills and client-facing manner 
  • A great eye for detail 
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