Senior Associate, Public Relations - Ziff Media Group

Marketing Montreal, QC


Description

Position at Ziff Davis

Ziff Media Group (ZMG) is hiring a Senior Associate, Public Relations to own all media relations efforts for PCMag and Mashable Tech, as well as support other top publishing brands within ZMG. This role will report to the Director of Public Relations and Content Marketing, and will work closely with the editorial teams.

Location: Montreal, Quebec, Canada

We are looking for someone who won’t hesitate to reach out to the journalists, bloggers and other influencers who would be excited by the content we are creating. It is a great opportunity to learn and grow alongside an experienced team and try your hand at many different types of content marketing.

Main responsibilities

  • Act as the lead publicist for our tech editorial brands (primarily PCMag and Mashable’s Tech vertical)
  • Develop media strategy around editorial features, campaigns and initiatives
  • Develop, write and edit press outreach materials
  • Build and maintain targeted media lists
  • Proactively pitch media and influencers and develop media relationships
  • Establish media coverage goals for the brands/sections overseen
  • Track campaign results and report to management
  • Monitor competitors and conduct coverage analyses to improve our strategies

Qualifications

  • At least 4-7 years of experience in PR, communications or related fields
  • Ability to work in a fast-paced environment
  • Strong communication skills (verbal and written)
  • Familiarity with monitoring services and media contact databases
  • Experience in editorial PR preferred
  • Understanding of SEO and analytics a plus

Please send your resume and cover letter with your submission.

#ZiffMediaGroup
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