Product Manager
Job ID 2026-1307
Description
Product Manager - Consumer, Legal Direct
We are looking for a Product Manager - Consumer, Legal Direct to join our brilliant Product team focusing on digital experiences for clients of our legal practice.
In this role, you’ll have the ability to use your creative energy and ingenuity to lead cross-functional teams through the process of building apps and websites to serve clients who’ve been injured to get access to the compensation that helps them put their lives back together.
As a Product Manager - Consumer, Legal Direct, you will lead the implementation and enhancement of new and existing capabilities. You lead discovery and requirements definition, and serve as the face of the business to our technical teams.
Our teams work hard, play hard, and enjoy each other’s company during both. Come join us and help make the next evolution of health marketing become a reality!
At Internet Brands, you’ll have four primary responsibilities:
- Innovate and ideate with a constant focus on building new data-driven capabilities that drive a sustained and competitive differentiation and service to our clients.
- Articulate the vision in a compelling business case
- Translate business strategy into the product roadmap, making critical decisions about what features to build and what order to build them in
- Collaborate and communicate with various technical and business teams to launch seamlessly, collecting feedback from other teams & clients and integrating that feedback back into the roadmap.
- An excellent Product Manager at Internet Brands keeps in mind the long-term vision of the product while driving short-term results, has the market intuition to get there, and has the authority/integrity to lead the team along the way – very much a mini CEO when it’s done right.
What you’ll be responsible for:
- Work with business stakeholders to dig deep into client needs
- Run POCs and Pilots to assess the feasibility of bringing an idea to reality
- Work with UX/Engineering team to design and build new products and features
- Bridge the gap between product management and engineering by defining and articulating the technical requirements
- Work with marketing and operations leadership to drive successful adoption of your solutions
- Note that this is an individual contributor role
What you’ll accomplish (subject to change):
- Provide leadership and ownership of consumer-facing websites that attract consumers to our high quality services
- Develop AI-powered messaging and communications solutions that make it easy for clients to get the information they need to sign with us
- Develop and deploy mobile app solutions that ease clients’ experience of the legal process
- Ensure proper data collection to demonstrate the success of your products and drive new iterations
How your success will be measured:
- Delivering on target while understanding business needs
- Measuring the impact on clients, cases, and revenue growth
- Contributing at least one R&D project per quarter
You will be closely collaborating with the following teams:
- Engineering
- AI Specialists
- Business Operations
- BI/Analytics
- Attorney Service
What we’re looking for:
- Minimum 2-4 years experience product managing consumer-facing web or mobile products
- Experience with rolling out LLM-powered products
- Ability to contribute to strong prompt engineering approaches
- Analytical approach to products and features with a strong focus on growing adoption and revenue
- Strong background with analytics tools such as Google Analytics, Adobe Analytics, Amplitude, etc
- Ability to simplify complexities for non-engineers (attorneys, paralegals, marketing, clients)
- Demonstrated success building web experiences that convert marketing audiences into successful leads
- Decipher and eliminate ambiguities to drive clear, use case-backed, requirements
- Willing and able to work hybrid at least 3 days a week in our El Segundo, CA office (Office address: 909 N Sepulveda Blvd, El Segundo CA 90245)
Preferred experience/knowledge:
- Experience with law firms or legal industry
- Understanding of using AI models
- Knowledge of web and/or mobile development processes
Why Join Us:
- Opportunity to make a significant impact in the legal industry
- Collaborative and innovative work environment
- Competitive compensation and benefits package
- Professional growth and development opportunities
At Internet Brands, we carefully consider a wide range of factors when determining compensation, including your background and experience. These considerations can cause your compensation to vary. We expect the compensation for this role to Start at $90k and depend on your skills, qualifications, and experience. We encourage all interested candidates to apply.
In addition to our awesome culture, we offer a comprehensive benefits package designed to support the health and well-being of you and your family. Our benefits include health insurance options such as medical, dental, and vision coverage, flexible spending accounts (FSA) for medical and dependent care, short-term and long-term disability insurance, and life and AD&D insurance. We also provide a 401(k) retirement savings plan with a company match, paid time off (PTO), paid holidays, commuter benefits as well as access to our Employee Assistance Program (EAP) and well-being coaching services. In addition, employees can take advantage of voluntary benefits such as home, auto and pet insurance, and discounted legal and financial services. For more details, feel free to inquire during the interview process.
Internet Brands®, headquartered in El Segundo, Calif, is a fully integrated online media and software services company focused on four high-value vertical categories: Health, Automotive, Legal, and Home/Travel. The company's properties and platforms include the WebMD, Medscape, and Henry Schein ONE networks, which are the global leaders in their markets; Nolo, Avvo, and Martindale, which form the largest consumer information provider in the legal market; and CarsDirect, Fodor's Travel, and many others which are leaders in their key vertical markets. Internet Brands' award-winning consumer websites lead their categories and serve more than 250 million monthly visitors, while a full range of web presence offerings has established deep, long-term relationships with SMB and enterprise clients. The company's powerful, proprietary operating platform provides the flexibility and scalability to fuel the company's continued growth. Internet Brands is a portfolio company of KKR and Warburg Pincus.
Internet Brands is an equal opportunity employer, and we welcome applicants from all backgrounds. We comply with all applicable laws and regulations, including the City of Los Angeles Fair Chance Initiative for Hiring Ordinance (FCIHO).
Notice to California residents: you can find information about our privacy practices, on: https://www.internetbrands.com/work-with-us/cpra