Associate Creative Director, (Copy) imre Health
At imre Health, we believe in creating healthcare marketing that treats patients and healthcare professionals (HCPs) like people. That means our creative is rooted in sound strategy and audience insights that lead to breakthrough ideas that motivate patients, caregivers and/or HCPs to take action. We have a tremendously talented team of artists and writers who are committed to bringing to life empathetic experiences that improve the patient and/or HCP experience with our brands. As imre health continues to grow, so does our need for dynamic leaders who have killer creative talents mixed with deep experience in pharma.
The imre health Associate Creative Director role requires best-in-class creative talent along with the ability to motivate teams to deliver creative ideas that impact patient outcomes and drive intended actions. Our unique, empathetic approach supplies creative teams with the type of critical data that leads to meaningful ideas that solve real problems that patients and HCPs face. As Associate Creative Director, you will be expected to bring big ideas to the table and motivate your team to execute on those ideas. You will be asked to translate your concepts into presentations that inspire clients to want to execute.
Working across the agency with our talented group of strategists and account teams, you will bring leadership that drives solutions of clients’ business objectives. You will help define our creative processes and systems for healthcare in our New York office. This means a consistent, efficient and effective approach for scaling our creative across our multitude of pharma clients. Providing and communicating your artistic vision internally and executing is a must.
PRINCIPAL RESPONSIBILITIES AND DUTIES:
- The position will be responsible for leading the team from inception to final product and ensures quality of content and style to meet the clients marketing strategies and objectives.
- Possess an in-depth understanding of the assigned account, treatment category, and relevant physician specialties, etc.
- Partners with clients to understand brand, messaging, & creative vision
- Embrace our team structure, and drive a culture of teamwork
- Art Direction through all phases. New business, pitching, ramp-up and delivery
- imre health creative excellence: Driving quality and consistency in all our work
- Communicate conceptual ideas in an effective manner. Translating big ideas into effective strategies for patient, caregiver and HCP audiences
- Places emphasis on quality control and adherence to deadlines
- Exhibits decisive problem solving ability
- Develop best-in-class, original creative including photography, video, illustration and manipulation of stock photography
- Participate in the development of strategic briefs that hone in on business objectives, audience demand and landscape realities
- Reports to Creative Director
KNOWLEDGE SKILLS AND ABILITIES REQUIRED:
- Bachelor’s Degree in English, Fine Arts, Journalism or related field
- 7+ years of category experience
- A beautiful portfolio of healthcare work that disrupts the status quo
- An obsessive attention to detail that manifests in brilliant design that solves problems
- A history of break through design in the demanding pharma space
- A deep understanding of the different approaches to marketing to patients vs. HCPs
- A business acumen and a practical approach to balancing your creative appetite
- Experience building teams that motivate each other and drive one another to create even better work
- An ability to organize and write compelling verbal presentations accompanied with high-impact visuals
- The best coworkers you'll ever meet
- Reduced Friday hours year round
- $200 quarterly Mind and Body bonus
- Sabbatical leaves starting at 3 years
- 401K with match
- Generous PTO program
- Beer Thursday & Happy Hours in the office
- Bagel Fridays & Wellness Wednesday
- Annual company retreat
imre is an equal employment opportunity employer. Employment decisions are based on merit, qualifications, abilities and business needs. imre does not discriminate in employment opportunities or practices on the basis of race, color, citizenship status, national origin, ancestry, gender, sexual orientation, gender identity, age, religion, creed, physical or mental disability, marital status, veteran status, genetic information or any other characteristic protected by law. This policy governs all terms and conditions of employment, including selection, job assignment, compensation, discipline, termination and access to benefits and training.