Content Programming Kuala Lumpur, Malaysia


iflix is the world’s leading entertainment service for emerging markets with the widest and most compelling selection of TV shows, movies, hyper local originals, premium live sports and up-to-the-minute news from around the world, to stream or download, on any internet connected device…wherever, whenever. 

As Content Programming Manager, you are a key member of the Content team and are responsible for: 


  • Implement the iflix editorial strategy and vision
  • Set and update platform-programming framework, ensuring local programming teams meet the iflix editorial standard and follow best practices
  • Utilise analytics to inform and adjust strategy, sharing this information across local programming teams
  • Guide relevant stakeholders in indexing the iflix inventory, such as standardising genres and other metadata


  • Work closely with acquisitions to select/ re-select Western & Regional titles, and scheduling their launch dates into the content calendar
  • Build and maintain monthly editorial & promotional calendar based on new key titles, major holidays/ events, and of-the-moment curation, always finding opportunities to align with Content Marketing/PR & Ad Sales
  • Review inventory, and coordinate content optimization across markets (such as ideating banner copy and artwork to maximise content discoverability, or curating a collection to ride on a trending topic/ movie)


  • Facilitate verbal and written communications between teams - particularly local programming teams, Content Marketing/PR - regarding promotional and editorial plans of Western & Regional content, product iterations and roadmap, and partnership updates, among others
  • Content POC for partner platform programming, i.e. iflix on SHAREit, Migo, Okezone, etc.
  • Ad hoc support on a variety of projects, as they are assigned
  • Nurture local programming teams.

To succeed in this role, you need to be:

  • Amazing communication skills
  • Organized, and passionate about content, especially Korean and Hollywood
  • Capable of driving internal stakeholders to a consensus on important issues
  • Analytical skills and familiarity with data analytics within the SVOD industry
  • Understanding of content landscape and SVOD environment and business models as well as subscriber/viewing trends
  • Ability to meet multiple objectives and tight deadlines in an environment with little supervision
  • People Management – ability to set priorities, give clear directions and develop strategies that brings outcomes
  • Results driven
  • Attention to detail