IDEA Public Schools Careers

Description

Role Mission

The Marketing & Digital Engagement Intern supports IDEA Public Schools’ mission of College For All by strengthening regional storytelling, digital visibility, and family engagement across IDEA Greater Cincinnati. This role contributes to marketing initiatives that elevate the voices of scholars, staff, families, and community partners through social media, digital campaigns, video content, and creative storytelling. A central priority of this internship is building digital engagement that converts into increased family interest, student applications, and progress toward region-specific enrollment goals.

The intern will work closely with regional and national marketing partners to create compelling content that reflects the mission, culture, and impact of IDEA Public Schools in Cincinnati, while also supporting day-to-day project coordination and campaign execution.

Location

This is a hybrid position based in Cincinnati, Ohio, with regular in-person presence expected at IDEA Greater Cincinnati campuses, regional events, and community-based activations.

Travel Expectations

Travel between IDEA Greater Cincinnati campuses and occasional attendance at community events, student recruitment efforts, or organizational meetings may be required.

What You’ll Do – Accountabilities 

1. Develop and publish social media content that increases awareness of IDEA Greater Cincinnati and strengthens engagement with prospective families, community members, and mission-aligned stakeholders.

2. Support digital storytelling efforts by capturing and elevating scholar, staff, classroom, and campus experiences through written, photo, and video content.

3. Assist in planning and producing short-form and long-form video content, including YouTube series concepts that showcase student experiences, academic excellence, school culture, and community impact.

4. Contribute to digital marketing campaigns designed to increase student applications and support region-specific enrollment goals across IDEA Greater Cincinnati campuses.

5. Collaborate with regional leaders, campus staff, and marketing partners to align messaging, campaign priorities, and content calendars with enrollment and community engagement needs.

6. Support project management and campaign execution by organizing deliverables, tracking deadlines, and assisting with requests in project management systems such as Wrike.

7. Monitor engagement data, campaign performance, and digital reach to inform recommendations that improve audience growth and marketing effectiveness.

Additional Responsibilities

Support family and student recruitment events through digital promotion and event storytelling

Assist with photography, interviews, and content collection during school events and regional initiatives

Help identify community stories that reinforce IDEA’s mission and impact in Cincinnati

Support creation of materials for enrollment campaigns, campus highlights, and community partnerships

Knowledge and Skills – Competencies

 Communicate Deliberately: Communicate clearly, creatively, and professionally across digital platforms, tailoring messaging for families, community audiences, and prospective applicants.

Make Strategic Decisions: Use digital performance data, audience trends, and campaign priorities to recommend content and engagement strategies.

Manage Work and Teams: Prioritize multiple projects, tracks deadlines, and executes work with strong organization and reliability.

Grow Self and Others: Demonstrates curiosity, seeks feedback, and continuously improves creative and professional skills.

Build a Culture of Trust: Build positive working relationships with campus staff, families, scholars, and internal partners through professionalism and responsiveness.

Required Qualifications

Proficiency in Microsoft Excel, PowerPoint, and Word

Strong written communication skills

Familiarity with social media platforms and digital communication tools

Ability to manage multiple tasks and meet deadlines

Preferred Qualifications

Experience creating content for Instagram, Facebook, TikTok, YouTube, or similar platforms

Basic photo/video editing skills (Canva, CapCut, Adobe Suite, or similar tools)

Interest in education, storytelling, marketing, or communications

Strong interpersonal skills and comfort engaging with students, staff, and families

Pursuing a degree/credential in Digital Marketing, Marketing, Production, and Entrepreneurship

Physical Requirements

Ability to sit or work at a computer for extended periods

Ability to move between campuses or event locations as needed

Ability to lift and carry materials up to 15 pounds occasionally

IDEA Public Schools does not discriminate on the basis of race, color, national origin, age, sex or disability, in admission or access to, or treatment of employment in its programs and activities. Any person having inquiries concerning the organization's compliance with the regulations implementing Title VI of Civil Rights Act of 1964 (Title VI), Section 504 of the Rehabilitation Act of 1973 (Section 504), or Title II of the Americans with Disabilities Act of 1990 (ADA), may contact IDEA Human Resources at (956) 377-8000.