Product Marketing Manager, Digital Storefront

MarketingRemote, California


Job Title: Product Marketing Manager, Digital Storefront

Department: Marketing

Reporting To: VP of Marketing

Employment Full time

Position #: n/a

About Humble Bundle:

Humble Bundle sells games, ebooks, software, and other digital content. Our mission is to support charity while providing awesome content to customers at great prices. We launched in 2010 with a single two-week Humble Indie Bundle, but we have humbly grown into a store full of games and bundles, a subscription service, a game publisher, and more. We have raised over $200 million for charity and counting.

Position Intro:

Humble Bundle is hiring a Product Marketing Manager to help drive excellent multi-channel marketing campaigns for our Digital Storefront, which encompasses our monthly gaming membership, game, software and book bundles and games store. This opportunity is ideal for a self-motivated digital marketer who isn't afraid to roll their sleeves up to drive business results. Join a growing marketing organization that spans brand management, paid ads, email, social media, and promotional growth marketing.


  • Lead go-to-marketing strategy and planning that leverage all of our marketing channels to drive sales on our Digital Storefront.
  • Coordinate with marketing team members to ensure marketing production is executed at the highest level of quality and are delivered on time. 
  • Lead creative briefings and attend subsequent creative reviews to provide feedback and direction.
  • Work closely with key Digital Storefront stakeholders in Business Development, Design and Product to drive multi-disciplinary campaigns
  • Manage external agencies that support Digital Storefront marketing.
  • Develop and maintain the global digital storefront editorial calendar, aligning key stakeholders on posting strategy and execution
  • Drive KPI reporting on the performance of channels and campaigns and share insights with key stakeholders.

Required Experience:

  • 3-5 years of experience in product marketing at a high performing ecommerce or gaming digital distribution platform.
  • Experience driving revenue through marketing campaigns and GTM planning. 
  • Familiar with using SQL, Google Analytics, Excel, and other analytics tools.
  • Familiarity with the gaming industry, entertainment and overall enthusiasm for gaming
  • Experience managing external agency partners on campaign strategy and execution
  • Appetite for all things digital and social -- up to date on the latest platforms and technologies and desire to identify opportunities for strategic brand involvement
  • Understanding of brand strategy and ability to write strategic marketing briefs and persuasive POVs
  • Ability to effectively interact with internal/external stakeholders and all levels of management
  • Bachelor’s degree in communications, journalism, public relations, marketing, related field or equivalent work experience

Covid-19 Hiring Update: We’ve transitioned to a work-from-home model and we’re continuing to interview and hire during this time.  This is a remote position with a strong preference for candidates who can work in the Pacific time zone.

We are an equal opportunity employer and value diversity at our company. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, age, status as a protected veteran, or status as a qualified individual with disability. 

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.