Senior Influencer + Partnerships Strategist

Creative + Design New York, New York Chicago, Illinois


Position at Hill+Knowlton Strategies

Background to the role:

Hill+Knowlton Strategies is an international public relations company with over 85 offices around the world.

At H+K our belief is that the agency is a canvas for everyone to write their own story. This job description is written at a moment in time; whatever role you take at H+K we expect you to evolve that role; it should be different tomorrow than it is today and set new standards in the industry.

Our business combines 10 verticals globally focused on deep industry knowledge with a number of specialist areas that work horizontally across those sectors. Our specialist areas work together in Innovation + Creative Hubs around the world.

We would like to appoint a Senior Influencer + Partnerships Strategist to become an accelerant and further catalyst for growth in our influencer marketing, talent, and partnerships work, bringing best practice and rigor to the output of this group, while looking forward to bring innovation to key clients.


Senior Influencer + Partnerships Strategist

This is a vital role within our influencer team, providing senior counsel to key clients and working in lockstep with the rest of the group as we define process, create differentiation in our offer and provide strategic guidance to our clients.

They have acute understanding of the industry, are passionate about it, and want to learn to apply this in new ways. Our Influencer + Partnerships group are curious about ‘what’s next?’ for their specialism and want to collaborate with our Sectors team and Client leads to bring this to life in new & interesting ways.  

They will be able to keep a strategic overview of the work, but step in to get hands on when needed, bringing expertise alongside a desire to push for authentic, meaningful connections with our partners.

You’ll be:

  • Curious, creative and proactive 
  • Smart, direct and a clear communicator
  • An optimist that’s calm under pressure
  • Attention-to-detail obsessive 
  • Fresh thinker who embraces challenges and new methods of working
  • Working in a fast-paced environment with tight deadlines
  • A cultural sponge that likes to travel


  • Lead influencer work across one of our biggest beauty & retail clients, building a team as needed to deliver across multiple brands and campaigns
  • Support on influencer project work for another of our largest CPG brands, working in partnership with our I+P Lead to push the boundaries of our corporate work into new and exciting spaces
  • Develop strategic plans for I+P work, presenting them to key clients and seeing them through to delivery
  • Managing client relationships for I+P work, alongside our client leads, and being the ‘go to’ for any best practice, strategic consultation, or sense checking in this area
  • Working alongside our Data + Analytics on our measurement and analytics, using what we know about tracking performance but pushing the team to be better, more efficient and track meaningful impact
  • Becoming fully proficient in the H+K Way for influencer engagement, being a champion for this
  • Fully trained in our I+P tools; from Influence+ (CreatorIQ) to Brandwatch and beyond
  • Bringing new vendor relationships/partners to the table and building a strong influencer network
  • Be a mentor to the team you build, line managing those within to help shape and support their growth
  • Plug into WPP platforms to maximise our opportunities to leverage their influencer offers
  • Lead on cost estimates, contracts and projections for work in your area, alongside our Finance, Legal and Client teams
  • Help to develop smarter processes for working across Influencer + Partnerships work