Content + Publishing Strategist

Creative + Design New York, New York Washington D.C., District Of Columbia Chicago, Illinois Dallas, Texas Austin, Texas Houston, Texas San Francisco, California Los Angeles, California TBD, New York Miami, Florida


Position at Hill+Knowlton Strategies

Content + Publishing Strategist


Hill+Knowlton Strategies is an international public relations company with over 85 offices around the world.


At H+K, our belief is that the agency is a canvas for everyone to write their own story. This job description is written at a moment in time; whatever role you take at H+K we expect you to evolve that role; it should be different tomorrow than it is today and set new standards in the industry.

Our business combines 10 verticals globally, focused on deep industry knowledge with a number of specialist areas that work horizontally across those sectors. Our specialist areas work together in Innovation + Creative Hubs around the world.


We would like to appoint a Content + Publishing Strategist with a passion for storytelling, social media, and content strategy to join the team. The role will focus largely on B2B clients across multiple sectors from Technology to Finance, Professional Services, and Education.



Content + Publishing Strategist


We’re looking for someone who is curious, creative, and open-minded. Someone to dig into the details as well as create overarching strategies. Someone to build campaigns, innovate on new solutions, and find new ways to identify and reach audiences.


You’ll put storytelling at the heart of everything you do and ask questions. Lots of questions. You’ll understand that content is more than just a social post and see the value in internal, external, corporate, consumer, and executive communications.


We’re looking for someone who is eager to help explore challenges and solve problems. We don’t expect you to have all the answers, but we'd expect you to have the curiosity and dynamism to help find them.


The role will be varied, challenging, and client-facing - so you’ll be managing relationships within H+K and with clients and expected to present ideas and strategies clearly and simply.


You’ll be:


  • Passionate about content and content strategy
  • Able to approach challenges with an open mind and curious attitude
  • Able to simplify complex subjects to wider audiences
  • Interested in what’s going on – from platform innovations to brand campaigns and new formats
  • Opinionated
  • Brave
  • Strategic




  • 5-7 years’ experience in content creation across earned, owned, paid and shared spaces
  • Deep knowledge and professional proficiency across all major social media and digital platforms with a knowledge and passion for following trends and emerging platforms
  • Superb writing and editing skills; highly detail oriented
  • Conscientious, and proven ability for time management




  • Provide strategic, audience-centric content ideas and analysis to be translated into counsel for clients
  • Build and manage executive communication campaigns and platforms and building thought leadership
  • Offer creative ideas and strong long- and short-form copywriting skills
  • Act as a client-facing manager, developing and executing content strategy campaigns
  • Work closely with designers and internal teams on social concepting and best practice publishing across all social channels
  • Work well within collaborative, integrated teams; displaying a proven ability to manage junior staff, manage and adhere to timelines and budgets, anticipate issues and work towards solutions for complex problems