Account Manager, Programmatic @ THEO

Programmatic, Biddable, Paid Media & SEO Toronto, Ontario


Description

The Account Supervisor, Programmatic will be responsible for creating and executing programmatic media strategies for one of our major telecommunications clients. Reporting to the Integrated Programmatic Lead, you will also be responsible for managing a team, fostering positive client relationships and offering your programmatic expertise.

This is an interdisciplinary role that combines strategy, planning, execution and ongoing optimization of investments to deliver impactful results across all channels. Campaigns must be maintained and optimized frequently to achieve KPIs and deliver successfully. You are also expected to collaborate with support teams for setup and troubleshooting, and have the knowledge to translate client needs into actionable engagements with the right Data Partners, Ad Networks, Publishers, and Technology Providers.

YOUR IMPACT:

  • Manage a team of programmatic professionals with expertise in programmatic media
  • Collaborating with planning teams to develop a programmatic strategy that ensures the clients marketing objectives are met with appropriate programmatic tactics
  • Manage campaign execution & implementation to ensure they consistent meet or exceed client KPIs and lending support to day to day trading as needed
  • Bring your trading expertise and knowledge to help address problems as they arise for the account
  • Owning and improving the working relationships and with members of the broader digital account teams including planning, investment, operations and analytics
  • Developing relationships with platform, inventory and data providers to maximize their value specific to an account needs
  • Keeping key stakeholders including clients and account teams updated on campaign and account level performance via regular and ad-hoc reporting and status meetings
  • Conducting regular and ad hoc analysis to identify opportunities to improve performance within and across campaigns

YOUR BACKGROUND:

  • 4+ Years of relevant career experience including trading programmatic campaigns at an agency, brand, DSP or Ad Network preferred.
  • Advanced Excel User (Pivot Tables, Joining Data Sets, Complex Formulas, etc.)
  • Excellent verbal and written skills as well as organizational skills and detail oriented mindset
  • Strong presentation skills and comfort presenting to senior stakeholders
  • Strong analytical abilities and quantitative skills
  • Ability to prioritize tasks effectively
  • Natural curiosity and desire to continuously learn