Senior Graphic Designer

Creative, Design & Content New York, New York


Description

Position at Barrows

BUSINESS OVERVIEW

WPP Unite Overview
There’s never been a more exciting time in marketing, as media and commerce continue to merge to drive meaningful consumer experiences. As one of the most innovative CPG companies in the world, Unilever, the maker of iconic brands such as Dove, Hellmann’s, TRESemmé, Degree and many others, is adapting to this rapidly changing landscape with the help of WPP and its unparalleled network of agencies. 
 
The newly-created unit, WPP Unite, will be the pioneering force at this intersection, led by two of WPP’s most dynamic agencies: GroupM and Barrows, operating as ONE end to end strategy, design, and execution powerhouse.
 
GroupM will bring their media thought-leadership and performance expertise, combined with the retail and commercial expertise of Barrows to deliver integrated, end-to-end programs for the entire Unilever portfolio of iconic, household brands. True to its name, the team operates with a unified vision, from initial strategy to final execution, leveraging our collective expertise in design, engineering, and media integration to craft world-class brand programming. 
 
WPP Unite, comprised of the best talent in the industry, will pioneer a truly integrated agency model and drive unprecedented growth for Unilever in the years to come.
 
Barrows
Barrows brings 40 years of expertise in retail design and marketing, and excels in leveraging insights and cutting-edge digital strategies to create engaging omni-channel experiences.
 
As a key part of WPP Unite, Barrows will  help shape the future of commerce marketing across renowned brand categories and retailers, and drive meaningful results for one of the world’s leading consumer goods companies.

ROLE & RESPONSIBILITIES

Within the WPP Unite structure Barrows is seeking a dynamic Senior Graphic Designer to support their expanding design team. This individual will be required to work alongside a larger creative team and interact across the board with clients, retail specialists and product designers. There is a need to understand the requirements and possibilities of design and apply a graphic skin of the various retail solutions that our product designers create.
 
They create visual concepts, by hand or using computer software, to communicate ideas that inspire, inform, or captivate consumers. They develop the overall layout and production design for physical or digital point of sale retail design. Brainstorming and coming up with creative solutions for briefs and presenting your work professionally to your team and client (sell your work to your team first).
 
In addition to bringing a killer attitude and energy, this individual must be able to:
  • Generate breakthrough key visual and design solutions based on client brief and brand assets
  • Engagement in interactive design sessions and brainstorms
  • Receive briefs and design direction from studio traffic system assisting in a smooth handover from the client service and strategy teams
  • Conceptualization and design research. Assisting in generating exploratory mood boards by gathering literature and internet resources
  • Be creative, adaptable to trends and conceptualize original ideas
  • Develop your concept in Adobe software (Photoshop and illustrator)
  • Pitch your work in a client ready presentation (PowerPoint) for the account teams and occasionally present ideas to clients directly
  • Work through reverts efficiently to finalize designs
  • Be able to setup design for production in Illustrator
  • Work well with the product design teams to ensure your designs can be produced correctly
  • Be a mentor to other Junior and Mid-level Graphic Designers
  • Creative storytelling who brings simplicity and user centricity

QUALIFICATIONS

  • 5+ years of agency and/or design experience
  • A diploma or degree qualification in design
  • Software literacy in Adobe Creative Suite and MS Office
  • Brand experience is a must
  • Shopper experience preferred
  • Friendly and dynamic disposition
  • Strategic thinker
  • Creative mind providing excellent designs
  • Ability to communicate with people
  • A positive and respectful attitude
  • Ability to work in the office 3 days a week

SALARY & BENEFITS

The base salary for this position at the time of this posting may range from $60,000 to $140,000. Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit https://www.wpp.com/people/wellbeing/benefits-at-wpp-in-the-us for more details.
 
Benefits include:
  • Unlimited PTO
  • Medical, Dental, Vision (with an option for free medical care!)
  • 401K with a % match
  • Various maternity/paternity leave options
  • Fully funded disability and life insurance options
  • Headspace subscription
  • Wellness Stipend
  • and more....

GroupM provides equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.

GroupM is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with GroupM, please send an e-mail to GroupM Leave Administration at [email protected] or call (212) 297-8507 and let us know the nature of your request and your contact information.