Senior Associate, Planning

Comms & Strategic Planning Chicago, Illinois


Position at Wavemaker



You’ll play a key role in developing media strategy and media plans and make insightful recommendations consistent with the approved strategy. You’ll manage daily tasks for stewarding approved plans and train Associates in media fundamentals, policies/procedures, and computer systems. 



  • Partnering with Manager in development of communication plan options and recommendations  
  • Gathering and analyzing data to provide sound strategic, consumer-insights driven media recommendations  
  • Delivering POVs/position papers on key client issues and/or client opportunities  
  • Ensuring proper execution of communication plans:  
  • Maintaining accurate budget control and flow of media activity, and proactively, consistently update Manager and (if appropriate) client contact(s)  
  • Monitoring buys/schedules  
  • Preparing media authorizations per approved plans/project requests  
  • Acting with high integrity to maintain strong, collaborative, productive working relationships across all internal and external teams and partners  
  • Providing timely and accurate delivery of all work  
  • Training and developing Associate(s), as well as reviewing their work for accuracy  
  • Successfully completing required training program(s)  
  • Demonstrating a desire to create improvement and better outcomes through innovation / approaching things in new ways  
  • Thinking of new solutions to your work / client challenges  
  • Contributing to an environment where ‘Innovation as usual’ thrives in everyday work  



  • At least 1+ year of related media planning/communications planning experience  
  • Bachelor’s degree required 
  • Strong understanding of media fundamentals, including media math, target audience development, and communication goals (reach/frequency)  
  • Proficiency with systems/tools  
  • Strong quantitative skills, including analytical abilities and math proficiency  
  • Demonstrate strategic thinking and effective problem-solving skills  
  • Ability to work within a team, handle multiple assignments and meet tight deadlines  
  • Strongly business-minded, extremely detail-oriented, with clear and proven organizational skills  
  • Excellent verbal and written communication skills  
  • Demonstrate ambition by keeping abreast of industry trends through trade news, industry workshops / seminars and tracking current events  
  • Foster inspiration through appropriate participation in team, agency, and industry initiatives  
  • Digitally savvy, with specific proficiency at MS Suite: Excel, Word, PowerPoint  



Hi Future Makers. We are Wavemaker. We are a next-generation agency delivering world-class solutions through media, content and technology for some of the world’s biggest brands.  We recognize that our people create our competitive advantage and we will only achieve our fullest potential by leveraging each individuals’ unique skills, expertise and perspectives.  As a result, we've designed an inclusive culture that encourages and embraces diversity in all its dimensions. As Future Makers, we are driven by our deep audience and purchase journey understanding, coupled with our unrivaled scale and access through GroupM, to ensure the delivery of leading-edge solutions at the intersection of media, content & technology.  Our mission is ‘Let’s make the future’ – through a dazzling blend of magic and logic -- we never stop Caring, Creating and Growing to help our clients and people succeed.

GroupM and all of its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the more great work we can create together.