Client Investment Manager
Description
Role Summary & Impact
Our Investment teams bring holistic media plans to life. They work in conjunction with our planning teams and are responsible for the negotiating and purchasing of media – across both linear and digital platforms including premium video, mobile and OTT. As the Manager of Client Investment, you will oversee media negotiations and buying/activation for one or more assigned accounts. You will work with Planning teams to provide strategic market insights, trends, pricing benchmarks, and oversight. You will also manage spending across major vendors while monitoring client budgets and adherence to KPIs. You will utilize your analytical, resourceful problem-solving skills, and ability to motivate others to develop and maintain strong client relationships and manage junior staff members.
Our Investment teams bring holistic media plans to life. They work in conjunction with our planning teams and are responsible for the negotiating and purchasing of media – across both linear and digital platforms including premium video, mobile and OTT. As the Manager of Client Investment, you will oversee media negotiations and buying/activation for one or more assigned accounts. You will work with Planning teams to provide strategic market insights, trends, pricing benchmarks, and oversight. You will also manage spending across major vendors while monitoring client budgets and adherence to KPIs. You will utilize your analytical, resourceful problem-solving skills, and ability to motivate others to develop and maintain strong client relationships and manage junior staff members.
Key Responsibilities
- Participate in and help manage RFP process and vendor selection.
- Help centrally manage negotiations/rate tracking/planning costs/benchmarking/ budget management of the assigned account(s).
- Manage vendor relations (Inventory avails, IOs, notify if included/excluded from buy).
- Assist junior staff with entering the partner buys into Buy platforms, sending out IO/Contracts and preparing campaigns for launches (trafficking, setting up ad serving, etc.).
- Ensure all buys are entered correctly into systems (naming conventions, budgets, placements, compliance, updates, etc.), and ensure that campaign launches and delivery/pacing are occurring.
- Keep current on partner and marketplace innovations, ad models, and technologies.
- Proactively follow up on client team requests with a key awareness of client deadlines.
- Oversee management of commercial inventory allocation and maintenance process, including monitoring audience delivery, and negotiating makegoods.
- Integrate with the Communication/Strategic Planning team to gain insights on objectives, KPIs, strategies, audiences, etc. to ensure tactical buys deliver against goals.
- Manage and mentor junior-level staff.
Requirements
- Bachelor’s degree in advertising, marketing, business administration, and communications; OR equivalent professional work experience.
- 3-5+ years of prior media investment experience desired.
- Experience training and mentoring junior staff.
- Build and maintain strong relationships with internal teams and external vendors.
- Be capable of working successfully within a team as well as independently.
- Demonstrated ability to present in person, via telephone and virtually.
- Strong quantitative and analytical/results-oriented skills.
- Excellent time-management and follow-through skills.
- Advanced proficiency in Excel with intermediate PowerPoint and Word skills.
- Strong understanding of interactive research and buying tools.
Life at GroupM
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. GroupM employees can tap into the global GroupM & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
GroupM is WPP’s media investment group and the world’s leading media investment company with a mission to shape the next era of media where advertising works better for people. The company is responsible for more than $60 billion in annual media investment, as measured by the independent research bureau COMvergence. Through its global agencies Mindshare, Wavemaker, EssenceMediacom, and mSix&Partners, and cross-channel performance (GroupM Nexus), data (Choreograph), entertainment (GroupM Motion Entertainment) and investment solutions, GroupM leverages a unique combination of global scale, expertise, and innovation to generate sustained value for clients wherever they do business. Discover more at www.groupm.com.
GroupM provides equal employment opportunities to applicants and employees without regard for factors such as race, religion, national origin, colour, sex, sexual orientation, gender identity or expression, age, protected veteran status, disability, or other protected status.
GroupM is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with GroupM, please send an e-mail to [email protected] or call (212) 297-8507 and let us know the nature of your request and your contact information.
The base salary for this position at the time of this posting may range from $60,000 to $140,000. Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit https://www.wpp.com/people/wellbeing/benefits-at-wpp-in-the-us for more details.
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