Manager, Integrated Planning (Birmingham, Alabama)

Media Planning, Implementation & Activation New York, New York


Description

Position at m/SIX

Note: This role is based in Birmingham, Alabama.

The Manager, Planning joins a department of part psychologists, part scientists, part artists, part entrepreneurs, and part politicians. We strategize how brands should communicate with people across the myriad of media channels, and how to do that differently from every other brand.

An ideal candidate will make an important and lasting contribution to the expansion of m/SIX’s work.

He/ She will assist in the planning, implementing and the maintenance of holistic media campaigns with the ability to assist in both the higher level strategy as well as the implementation/execution of a media plan. You will manager direct client relationships as well as train and manage Planners and Associates in all media planning functions.

 

What will be your responsibilities?

  • Assist in the planning, implementing and the maintenance of holistic media campaigns with the ability to assist in both the higher level strategy as well as the implementation/execution of a media plan.
  • Manage direct client relationships as well as train and manage planners and assistants in all media planning functions.
  • Manage day to day client requests autonomously.
  • Active collaboration with various departments and media buyers within m/SIX and across the GroupM network
  • Develop and maintain the strategic media plan as well as present media strategy recommendations directly to client leads
  • Work with m/SIX lead to represent media goals/strategy
  • Represent media strategy within internal client meetings
  • Making and maintaining strong working relationships with media vendors for smooth planning, execution and implementation
  • Gain proficiency in MS Office applications and appropriate research tools
  • Working with the Associate Director, as well as implementation groups, develops budget allocations across media, media mix scenarios
  • Provides day-to-day direction to implementation groups for the strategic media plan
  • Maintains and communicates up-to-date records of the implementation of the plan
  • Provides research and analysis to manage various issues that arise in the execution

Who are you?

  • BA/BS degree required
  • 3-4 years of experience working within strategy/planning, preferably within a media agency setting
  • Previous experience working across all media channels (digital and traditional)
  • Previous experience working with tools including MediaOcean, Prisma is preferred
  • Previous experience working in a data-driven environment is a plus
  • Able to work autonomously
  • Able to work in a fast-paced, deadline oriented environment
  • Adaptable to take direction and multi-task

m/SIX is an EEO/AA Employer, M/F/Disability/Veterans

 

Non-Discrimination Disclosure: We do not discriminate on the basis of race, colour, religion, sex, sexual orientation, national origin, citizenship, age, marital status, disability, veteran status, or any other status or class protected by applicable law. We apply this policy to recruiting, hiring, training, testing, compensation, promotion, transfer, benefits, and all other terms and conditions of employment.