Trafficker Digital

Digital Implementation & ActivationHybrid Remote, Bogotá, Bogotá


Description

Position at GroupM

🌟 We’re Hiring!Digital Trafficker at GroupM Digital 🌟
Are you passionate about digital advertising and performance optimization? Do you thrive in a fast-paced, collaborative environment? GroupM Digital is looking for a  Digital Trafficker to join our growing team and help us take our clients’ campaigns to the next level!
🎯 Your Mission: As a Bidding Platform Specialist, you'll manage and optimize online advertising campaigns for a diverse portfolio of clients. Your goal? Maximize performance, exceed brand objectives, and contribute to the overall success of GroupM Digital.
💼 What You’ll Do:
  • Set up, launch, and manage campaigns across top platforms like Google Ads, DV360, Meta Ads, TikTok Ads, and more.
  • Continuously monitor campaign performance, analyze data, and make strategic adjustments to hit KPIs.
  • Troubleshoot implementation issues to ensure campaigns run smoothly and effectively.
  • Deliver clear, insightful reports highlighting key learnings and actionable recommendations.
  • Research and propose new keywords, audience segments, ad formats, and bidding strategies.
  • Collaborate closely with the strategy team to align campaigns with broader marketing goals.
What We’re Looking For:
  • Bachelor’s degree in Marketing, Advertising, Communications, Business Administration, or a related field.
  • 2+ years of proven experience managing digital advertising campaigns (e.g., as a Digital Trafficker or Bidding Specialist).
  • Strong command of Google Ads, DV360, Meta Ads, TikTok Ads, etc.
  • Solid understanding of bidding strategies, audience segmentation, and performance optimization.
  • Advanced skills in Excel (pivot tables, formulas, data analysis).
  • Sharp analytical and problem-solving skills.
  • A team player with excellent communication and attention to detail.
  • Ability to juggle multiple projects and deadlines.
  • Intermediate to advanced level of English.
🌈 What We Offer:
  • A dynamic, collaborative, and supportive work environment.
  • Continuous learning and development in cutting-edge digital advertising trends.
  • The chance to work with leading brands and exciting projects.
🚀 Ready to grow your digital career with us? Apply now and be part of the GroupM Digital journey!