Trafficker Digital/Bidding Platform Specialist
Description
🌟 We’re Hiring! | Digital Trafficker at WPP Media 🌟
Are you passionate about digital advertising and performance optimization?
Do you thrive in a fast-paced, collaborative environment?
Do you thrive in a fast-paced, collaborative environment?
WPP Media is looking for a Digital Trafficker to join our growing team and help take our clients’ campaigns to the next level!
🎯 Your Mission
As a Bidding Platform Specialist, you'll manage and optimize online advertising campaigns for a diverse portfolio of clients.
Your goal? Maximize performance, exceed brand objectives, and contribute to the overall success of WPP Media.
Your goal? Maximize performance, exceed brand objectives, and contribute to the overall success of WPP Media.
💼 What You’ll Do
- Set up, launch, and manage campaigns across platforms like Google Ads, DV360, Meta Ads, TikTok Ads, and more.
- Monitor campaign performance, analyze data, and make strategic adjustments to meet KPIs.
- Troubleshoot implementation issues to ensure smooth and effective campaign delivery.
- Deliver clear, insightful reports with key learnings and actionable recommendations.
- Research and propose new keywords, audience segments, ad formats, and bidding strategies.
- Collaborate closely with the strategy team to align campaigns with broader marketing goals.
✅ What We’re Looking For
- Bachelor’s degree in Marketing, Advertising, Communications, Business Administration, or a related field.
- 2+ years of proven experience managing digital advertising campaigns (as a Digital Trafficker or Bidding Specialist).
- Strong command of platforms: Google Ads, DV360, Meta Ads, TikTok Ads, etc.
- Solid understanding of bidding strategies, audience segmentation, and performance optimization.
- Advanced skills in Excel (pivot tables, formulas, data analysis).
- Intermediate to advanced level of English.
🌈 What We Offer
- A dynamic, collaborative, and supportive work environment.
- Opportunities for continuous learning in cutting-edge digital advertising trends.
- The chance to work with leading brands and exciting projects.
🚀 Ready to grow your digital career with us?
Apply now and become part of the WPP Media journey!