Description

BI Senior Analyst, 

About the Team:

 

We create the data products & technology that make advertising work better for people. 

Data is the fuel that powers growth. The companies who best leverage data are creating unbeatable advantages over their competitors while simultaneously connecting with customers more effectively.  

Our goal is to help future-focused businesses use their data in ways that meet savvy customers’ expectations while building trust and understanding. 

We are over 700 data scientists and strategists, technologists, and product gurus.  You’ll find us in over 17 markets around the world. We offer a modular product suite, empowering marketers to drive sustainable, data-enabled growth.

 

About the Role:

 

You will act as the primary day-to-day execution contact for reporting, media analysis, and data management. 

 

Your Impact:

 

• Work with senior level Analytics staff to develop project timelines and deliverable schedules 
• Deliver projects independently, but proactively communicates project progress, issues and deliverables to manager and director 
• Ensure all client materials meet or exceed expectations (from content to quality) and are delivered on time 
• Establish a strong relationship with day-to-day stakeholders through a demonstration of account knowledge and an understanding of client’s business objectives 
• Understand budget allocation process for media and fees across media platforms 

Your Knowledge & Activities:

 

• Strong analytical abilities and quantitative skills 

• Ability to multi-task, work successfully with teams, and work under pressure 
• Advanced Excel skills 
• Experience with Adobe Analytics, Google Analytics and/or other web analytics tools 
• Data Visualization experience (Datorama, Tableau, Power BI, Looker Studio, etc.)
• R/Python and SQL experience preferred
• Strong understanding of metrics: Media and quantitative business measures 
• Must be able to work on large analytical projects 
• Demonstrated critical thinking and problem-solving abilities 

 

Your Qualifications:

 

• Bachelor’s degree in Marketing, Advertising, Economics, Computer Science, Information Systems, Business Analytics, or related field
• 2+ years of relevant work experience 

 

More about GroupM:

GroupM - GroupM leads and shapes media markets by delivering performance enhancing media products and services, powered by data and technology. Our global network agencies and businesses enable our people to work collaboratively across borders with the best in class, providing them the opportunity to accelerate their progress and development. We are not limited by teams or geographies; our scale and diverse range of clients lets us be more adventurous with our business and talent. We give our talent the space, support and tools to innovate and grow.

Discover more about GroupM at www.groupm.com
Follow @GroupMAPAC on Twitter
Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupm/

More about GroupM India Offshoring Team:

GroupM India Offshoring Team is the industry’s largest community of performance marketing experts designed to drive performance and innovation at scale for GroupM’s agencies and clients. With the most platform accreditations in the industry combined with proprietary technology, media, and solutions, culture of continuous innovation and scaled partnerships, GroupM Nexus consistently sets new benchmarks for effectiveness and efficiency across all forms of media to drive growth for the world’s leading advertisers.
 

About India:

2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce, and mobile payments, resulting in disruption on an unimaginable scale.

At GroupM India, there’s never a dull moment between juggling client requests, managing vendor partners and having fun with your team. We believe in tackling challenges head-on and getting things done.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.

 

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