Strategy Director - 12m FTC

Comms & Strategic Planning London, England


Description

Position at Mindshare

We are looking for a confident and talented strategy director to lead the European Strategy on TJX Europe (TK Maxx and Homesense), as well as work closely with the planning team to produce annual strategic responses across other clients

 

The TJX role is focussed primarily on creating the overarching strategic directive across our 6 x EU markets for TKMaxx  (UK, Germany, Ireland, Poland, Austria and Netherlands). Our strategy leads are accountable for ensuring that local interpretation from Mindshare country teams adheres closely to central strategic guidelines and principles. Our strategist form part of a 10 strong Mindshare EU Hub team working closely with our agency partners - Wieden + Kennedy, Ogilvy and Hogarth.   

 

 

CORE RESPONSIBILITIES:

  • Build the strategic responses of day to day briefs, working with markets and internal teams to relate responses  
  • Oversee and quality control the deliverables to your assigned clients or brands 
  • Own the day to day and where applicable, senior client relationships and look for opportunities to broaden our relationship beyond marketing 
  • Understand the growth ambitions for your client as well as client satisfaction to lead improvement and manage the measurement plan for your clients 
  • Foster innovative thinking and ideas with particular emphasis on content, digital and technology innovation, and the use of data 
  • Understand the challenges and opportunities impacting your client 
  • Demonstrate an understanding of client commercials including the agreed client scope, use of resources and any KPI deliverables 
  • Act as a change agent by positively provoking our clients and internal teams to deliver the best possible outcomes and showcase great work and helping us to drive transformation across the business 
  • Drive and ambition to support new business efforts 
  • Build and maintain strong relationships with partner agencies 

 

PERSON SPECIFICATION:

  • Don’t over inflate qualifications – look to candidates with potential who can grow into the role
  • International experience preferable 
  • Excellent presentation skills: compelling, ability to make complex simple, storytelling. 
  • Insight generation: work closely with data and insights teams to develop insights from observations 
  • Solid digital and data knowledge, as well as media activation  
  • Creative/innovation minded – ideas beyond media 
  • Keeping abreast of developments in the industry (media/data/tech) as well as your clients’ business/sector 
  • Strong organisational and leadership skills  
  • Able to work collaboratively both within Mindshare and with creative agency partners 

 

ABOUT MINDSHARE

Mindshare is a leading global marketing and media services network with billings in excess of £23billion worldwide. The network consists of 97 offices in 67 countries; each dedicated to forging competitive marketing advantage for businesses and their brands.

 

OUR APPROACH

Technology is changing our lives in astonishing and unimaginable ways and, in media, we are lucky enough to be working at the very heart of this change. However, the way we think about media is vital to unlocking the greatest opportunities for our clients and producing our best work. We define media as the space where content, audiences, data and technology meet.

This media playground is an exciting, vibrant and fast evolving space - a space that’s buzzing with innovation and creativity. A space where new people behaviours, habits and routines are fast emerging.

WORKING FOR MINDSHARE

We invest heavily in staff development- training is extensive from the most junior level with mock pitches, cross-media training, and learning modules. In January 2012 Huddle was launched- an innovative future planning discussion collaborating across our global network: www.mindshareworld.com/uk/huddle

 

COMMITTED TO DIVERSITY AND INCLUSION

Our aim is for Mindshare UK to be the most inclusive place to work in the country! We have a wide range of Employee Resource Groups available for our people to join and be a part of including, Roots, PrideM, Women in Business, Enable, Declassify, Mental Health Allies and Back in the Game. We work collaboratively to shape a coherent, progressive and deliverable programme that support our goal of complete inclusion.