Paid Social Account Manager

Programmatic, Biddable, Paid Media & SEO London, England


Description

Position at Mindshare

Role purpose:

A role exists within Mindshare Outcomes within a growing Paid Social specialist team. We are looking for an experience Paid Social Account Manager who will play an instrumental role in further developing our offering by taking ownership of the ongoing client engagement and implementing the strategic vision of the account for one of the biggest technology companies. In this role, you will also work closely with other sister agencies in the network, creative agencies, data teams, PR etc.

 

 

The Role:

The candidate will report into the Paid Social Account Director.  Working within the Paid Social team, they will be integral to achieving client goals, and the development and optimization of Paid Social activity as part of integrated multi-channel campaigns. The ideal candidate will be expected to use their own initiative to manage Facebook/Instagram, Twitter, Pinterest, YouTube and Linkedin campaigns. You will be expected to champion the Mindshare Outcomes best practice approach to delivering campaigns, multi market strategy coordination and communication. You will lead by example, taking responsibility for the guidance and development of junior members of the team.

 

Key skills & knowledge:

-                  Social media and client management experience is required. This may be in-house or within an agency environment. Especially experience in ads managers for LinkedIn, Twitter and YouTube

-                  Exceptional hands on Paid Social experience and comprehensive knowledge of best practice

-                 Experience supporting, developing, and mentoring junior team members

-                 An expert in developing and implementing audience strategies to optimise Paid Social campaigns

-                 Able to clearly articulate the rationale for proposed campaign tactics (channels, budget, audience, formats etc.) and present these back internally and to clients

-                 Aware of how Paid Social can integrate with other digital and offline channels

-                 Able to devise a testing approach/roadmap delivering statistically significant results and insights

-                 Experience working with client leadership, developing day to day client relationships

-                 Analytically minded with very good attention to detail, able to identify trends in large data sets

 

Agency background:

Mindshare Outcomes is a digital division within Mindshare of integrated performance specialists, managing Programmatic, Paid Search, Paid Social and SEO for our global and domestic clients.  The Mindshare Outcomes Paid Social team are responsible for planning, buying and managing Paid Social campaigns as well as multi market coordination for complex global clients within the retail, FMCG, automotive, finance and technology, industries.

 

Our portfolio of clients includes Marks & Spencer, TKMaxx, Unilever, Dyson, Ford, and more… We are thinkers and doers, relentless in the pursuit of success for our clients. We do this by continually seeking and finding the perfect connection between their products and potential customers through Programmatic, Search and Social platforms.