Social Commerce Account Director

Programmatic, Biddable, Paid Media & SEO London, England


Position at Mindshare

This is an excellent opportunity to join Neo team as Social Commerce Director focusing on Paid Social and Commerce Strategy, Planning and Product development.  You will work on a world’s leading FMCG brand in delivering best in class Paid Social strategies and bigger picture Commerce leadership. You will play an instrumental role in developing our Social Commerce offering taking ownership of the ongoing client engagement, managing a team of Paid Social experts, and supporting Client leads to implement the strategic vision of the account and team.



  • You’re a self-starter who actively looks for opportunities as well as challenges to solve. Where you see something that’s not right, you say, and you work with others to find a solution.
  • You’re a contentious team player, have a high EQ, and can coordinate and connect with a large number of people at the same time.
  • You’re looking for a fast-paced environment and can work under pressure. You’re able to multitask with a clear head, and approach challenges with a thoughtful mindset. You like diversity in your day-to-day, with a roster of clients across different verticals and media channels.
  • You can build relationships. Your clients and your team are your partners to succeed.
  • You problem solve with an open mind, and are able to communicate clearly and precisely your thoughts to internal and external stakeholders. You’re able to get others excited about your vision for how you want to grow and improve the business you manage.
  • You’re savvy with numbers. Media and marketing data is our bread and butter; you should be able to assess performance data and bring actionable insight to the table.
  • You’re accountable; you’ll be responsible for the performance of your client and team.

Key Skills:

  • Hands-on executional Paid Social experience managing Brand and DR activity; experience in optimising and developing paid social accounts to hit performance targets is essential
  • Exceptional project management and coordination skills, with a logical approach to problem solving
  • Experience in developing and leading client relationships
  • People management skills, including support and development of junior team members
  • Extensive experience in using the native Paid Social management platforms Facebook, Instagram, Twitter, YouTube, Snap, and LinkedIn.
  • Experience using 3rd party platforms like 4C, Sprinklr and tracking solutions such as DoubleClick or GoogleAnalytics
  • Confidence in presenting technical topics in a simple, meaningful manner, with the ability to transform marketing challenges into solutions
  • Working knowledge and experience using Asian Social platforms like Weibo, Wechat and the Line would be highly advantageous.



Key Areas of Responsibility:

Play an instrumental role in developing Social Commerce strategy for our leading FMCG client. You will work alongside Client Director and Execution teams and also be part of Neo’s Ops Board team and Paid Social community.

  •  Designing the client’s overall global Social performance strategy aligned with the client’s objectives for the channel.
  • Project managing the production of global playbooks and strategy documents for best-in-class social commerce execution
  • Working closely with the local market teams ensuring the overall strategy and plans are adjusted for local market nuances
  • Building strong relationships with clients, ensuring deadlines and client expectations are met
  • Being the central client contact for global paid social and commerce strategy dealing at Director level and with senior management within the client and agency organization
  • Maintaining a forward thinking and innovative approach in the development of Commerce channel
  • Keeping up to date with industry developments to ignite POVs
  • Building a reputation as a trusted senior advisor for internal and external stakeholders
  • Taking responsibility for your team’s development and career progression within the agency
  • Being commercially minded, ensuring effective management of available resources; maintain awareness of all scopes of work for your client portfolio
  • Working with Senior Leadership team to build Commerce agency proposition and develop new revenue opportunities
  • Opportunity to play an active role in pitches, and other cross agency initiatives based on career vision





We are digital experts within one of the world’s biggest agencies
Neo is the performance media arm of Mindshare, one of the largest media groups in the world. With 40+ offices worldwide and 1000+ employees, we’re a massive community of performance experts and we’re growing… all the time. Our business specialises in PPC, SEO, ecommerce, programmatic, social, affiliate marketing, and new media like connected TV and audio, all underpinned by advanced analytics and disruptive consultancy.


We’re obsessed with digital media

Our London team is made up of 100 of the smartest people in the industry thinking about, executing and reshaping performance media. We’re devoted to data, totally transparent, and aren’t afraid to tell it like it is. Neo isn’t the standard advertising agency: we partner and challenge our clients across their entire business as consultants and champions for change.


We work with some of the world’s most innovative brands

The clients who see the value of Neo are the most forward thinking out there. They dream big, they’re smart enough to challenge us, and they demand rigour, thought and innovation in everything we do. We provide just that, which is why our relationships are some of the longest standing in the industry. We partner with global, and UK businesses including Nestlé, Sage, Disney, Dyson, Mazda, BP, BAT, HSBC, Essilor, Nespresso & All Saints and have a strong focus on ABM and ecommerce focused businesses.


We grow people and professionals

Our people are our business, so caring about their growth and wellbeing isn’t a luxury for us, it’s a necessity. That’s why we see very little staff turnover; people join Neo to grow long-term careers. You’ll be around a group of friendly professionals with diverse backgrounds and experiences who are invested in your future, and you’ll lead a team of people whose future you’ll want to invest in.


“Since joining Neo, I have worked with market leading brands across various verticals and learnt a huge amount not only about media, but also myself. The friendships I’ve made and company culture are second to none, it’s an absolute pleasure working with intelligent like-minded people.”


As part of the GroupM and WPP network, our benefits are incredibly comprehensive, and you’ll have plenty of fantastic benefits to choose from.  We’ve listed a few below - and there are many more on offer:


  • Superb development opportunities and ongoing support throughout your career
  • Light, open-plan office space with roof terrace, onsite bar and stunning views over central London
  • 25 days’ holiday from the get-go, increasing with length of service
  • Season ticket loan, subsidised gym memberships, private medical (BUPA) and life assurance.

We also have a range of on-site services including health screenings, financial management workshops, manicures and massages.