Media Planning, Implementation & Activation London, England


Position at MediaCom


Job Overview

MediaCom is looking for a planner to join the Muller and Bayer team, working across some of Britain’s most innovative and recognisable brands with exciting market challenges and brand opportunities. A Planner or Exec looking to take the next step with some digital experience would be ideal.


Muller and Bayer (which own brands including Berocca, Clarityn, Canesten and Rennie) are long-standing clients in the agency with brands loved by the nation. Muller is one of the most recognisable advertisers in the UK and presents a fantastic opportunity for a quick thinking, digitally savvy, creative planner to develop across all media channels. Bayer are going through exciting digital and data transformation as a business in their pursuit to be the number one Health Care company.


Muller and Bayer are brilliant client to work with – challenging Mediacom to deliver best-in-class media strategy and digital thinking, whilst also looking to explore the new and different. Our integrated team incorporates talent from the systems intelligence and the creative systems teams, offering an opportunity to understand the full agency offer.


Working on these accounts will give you the opportunity to work with and learn from and help develop some of the most dynamic and talented people at MediaCom, from a variety of departments.

Who does the role report into?

You will report into the Manager, Alex Rubins (Muller) and Anna Townsend, Manager (Bayer)


What are the 3 best things about the job?

  1. The work: every day working in FMCG and Health Care is exciting with new challenges, and this is the best way to learn + grow
  2. The team: we are a group who want to work for each other and produce brilliant work
  3. The client: this role includes significant exposure to a client group who are knowledgeable and keen to add more innovation to their media plans

What are the measures of success?

  • Embedded yourself in the team, and become a ‘go-to’ in planning for your accounts
  • Support the development of exceptional, award winning planning work
  • Detail orientated and organised, managing reporting and finance autonomously.
  • Recognised as a go-to source of energy and insight in the team
  • Contributed to MediaCom culture in the team – great planners with clear goals, objectives, and development plan

What would you expect to achieve in the first 3 months?

  • Onboarded fully on to the accounts and met all the key stakeholders
  • Built strong relationships with team and clients
  • Worked closely with the AM/AD to develop a campaign brief


What will you need?

  • A thirst for learning about technology, trends, media, people, brands and the industry
  • An ambition and tenacity to make the ordinary extraordinary
  • An ability to spot the real issue behind the brief – knowing how to challenge the client to understand what they really need
  • Data-literacy – aware of the available resources and how to turn data into insights that shape clear strategic opportunities
  • Knowledge of the nuts and bolts of media well enough to be able to develop a top-line media plan
  • Attention to detail
  • Good storytelling skills – to give our ideas and thinking the best chance of coming to fruition
  • Team management skills, including the ability to communicate clearly and manage workload
  • Calm under pressure
  • FMCG experience desired, but not crucial
  • Some digital experience/exposure


About MediaCom

At MediaCom, we believe in People First, Better Results.


MediaCom is the UK’s largest planning and buying agency, with over 1,400 employees based in 5 offices in London, Manchester, Leeds, Birmingham and Edinburgh.


As a business, we champion individuality and diversity in our people. Through a plethora of initiatives, we ensure that we attract and retain the greatest talent in the industry, all working together to create powerful, ground-breaking work through our unique, connected Systems Thinking approach. Our teams use data, technology and creativity to design communications strategies that build brands and generate sales, and we do it at scale. We believe that putting people first produces better results.


We aim to ensure that that our employees’ skills are constantly evolving, and so provide all MediaCom staff with training, development plans and regular appraisals to enhance their performances and guarantee great results for them and the company.


MediaCom represents some of the greatest brands in the UK and beyond, both big and small. These include Sky, British Gas, Mars, Sony, Vauxhall, DFS, TUI, The Coca-Cola Company and Tesco.


MediaCom is Campaign’s Agency of the Decade (2009 and 2019), and WARC’s most effective agency in the world.


MediaCom is a member of WPP, the world's largest marketing communications services group, and part of GroupM, WPP’s consolidated media investment management arm.


To find out more about MediaCom visit us here! You can also follow us on Twitter and Instagram!


*Although we cannot make guarantees, we welcome conversations about flexible working for all roles at MediaCom London*