Regional Client Director
Description
OpenDoor I Client Director – Job Description
October 2024
PURPOSE
The purpose of this document is to help prospective team members better understand the role and responsibilities with the position of Client Director at OpenDoor, WPP’s bespoke global operating model for Amazon.
ABOUT WPP & OPENDOOR
At WPP, we’re constantly reinventing the future of creativity on an ever-broader canvas, bringing together unrivalled talent, resources and skills to provide an integrated offer of communications, experience, commerce and technology.
Over the last decade, we have developed a dedicated global client practice with the mission of accelerating WPP’s impact for our largest clients by bringing them the best of WPP. Each team is custom-built around a client’s specific needs and challenges, providing easy access to the right capabilities. And that’s why we’ve built OpenDoor for Amazon.
OpenDoor is a unique integration of the best of WPP and Amazon – building on their respective strengths and visions. Whether at WPP or at Amazon, every project is an OpenDoor on new possibilities. Anything and everything can be an opportunity for our people to drive impact – for them to innovate, learn, thrive, and occasionally fail too.
The unique OpenDoor partnership model is built to deliver next level Productivity, fueled by our industry-leading approach to People, Platforms, and Process. OpenDoor spans across all WPP agencies and disciplines such as media, business consultancy, communications and brand strategy, tech and commerce, public relations, and production.
OpenDoor’s values are built from Amazon’s own 16 Leadership Principles, and WPP’s core values of Open, Optimistic and Extraordinary. Together, when WPP’s Creative Transformation meets Amazon’s next-level customer centricity, our people come together to challenge and impact what’s done today and build a better future.
By joining OpenDoor, not only are you joining a cross-function team partnering with one of WPP’s top five global clients, but you are also taking a step to challenge yourself and the world around you every day, working in the most unusual way on some of Earth’s most ambitious opportunities in marketing, tech, media, business, and creativity.
ABOUT THE ROLE
We are searching for a talented and enthusiastic individual to join our OpenDoor team as a Client Director. This is a full-time position based in London. The Role will report to The Snr Client Director and Client Lead and will manage a team of 2 Managers and 2 Executives. This role plays a crucial part in supporting WPP's mission to deliver consistency, delivery excellence and best in class service for Amazon in every country across its diverse businesses, including XCM, Prime Video, and RMI.
Prime Video is Amazon’s entertainment destination for movies, series, documentaries, and live sport. The Prime Video marketing division deliver all communications for the platform, including large tentpole titles such as The Boys and The Rings Of Power, and live sport such as the Premier League and the NBA, as well as largescale brand campaigns. OpenDoor is Prime Video's media partner everywhere in the world except North America and Latin America and makes up a considerable proportion of Amazons global marketing efforts.
RESPONSIBILITIES
The Client Director plays a fundamental role in leading conversations with day-to-day client to ensure initiatives/briefs are understood and then conveying these to our internal cross-discipline teams centrally and also to our local market teams.
Client Leadership is accountable for all workstreams and it is our job to manage the delivery of projects from start to finish, engaging with our internal teams and local market colleagues to deliver excellence in execution for our clients.
- Ensure that local teams fully understand what is required of them and guide them to follow all of the necessary processes.
- Accountable for the strategic responses of day-to-day client requests, working with clients, markets and internal teams
- Oversee and quality control the deliverables for our central team and local teams
- Own the day-to-day and where applicable, senior client relationships and look for opportunities to broaden our relationship beyond marketing
- Understand the Growth ambitions as well as client satisfaction to lead improvement and manage the measurement plan for your clients
- Foster innovative thinking and ideas with particular emphasis on content, digital and technology innovation, and the use of data.
- Demonstrate an understanding of client commercials including the agreed client scope, use of resources and any KPI deliverables
- Act as a change agent by positively provoking our Client and internal teams to deliver the best possible outcomes and showcase great work and helping us to drive transformation across the business
- Drive and ambition to support new business efforts
- Assist in the development and execution of data-driven marketing campaigns across the Amazon business, bridging Amazon and WPP technologies and capabilities as required.
- Utilize WPP Open and other cutting-edge tools to standardize best in class planning, ensure leading organization and track campaign performance / identification of optimization opportunities.
- Collaborate with WPP (media and beyond) and Amazon team members to ensure seamless campaign delivery and achieve outstanding results.
- Contribute to a culture of innovation by exploring new technologies and approaches to marketing challenges.
- Stay abreast of industry trends and best practices, particularly in the areas of e-commerce and digital marketing.
QUALIFICATIONS
- Successful delivery of key launches in line with scope, resources and agreed budget
- Successful E2E management of Multi-Market campaigns (brief, RTB, execution and reporting)
- Productive and well-prepared client and network status meetings
- Adherence to Ways of Working both by clients and internal teams
- Understanding of the planning product suite
- Deliver monthly thought leadership (engaging with internal and third-party stakeholders as required)
- Contribute to the growth of global net sales
- Entertainment category experience
- Multi-market experience
- Ability to thrive in a fast-paced, dynamic environment whilst maintaining a partnership focus throughout
BONUS POINTS
- Familiarity with Amazons way of working (e.g. narratives over powerpoint) and their leadership principles
- Familiarity with Amazon Ads
- Understanding of Amazon's ecosystem
BENEFITS OF OPENDOOR
- Unparalleled Access: Gain direct experience working with one of the world's most innovative and influential companies.
- Mentorship & Training: Receive guidance from experienced professionals at both WPP and Amazon.
- Cutting-Edge Technology: Utilize industry-leading tools and platforms, including WPP Open.
- Data-Driven Environment: Develop your analytical skills and contribute to data-driven decision making.
- Global Impact: Be part of a team that is shaping the future of marketing on a global scale.
HOW TO APPLY
Interested candidates are encouraged to submit their resume and cover letter to [email protected] by [application deadline].
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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