Head of Social

Social Media & Content Finland, Finland


Position at GroupM

Head of Social

About us

GroupM is the leading global media agency group serving as the parent company to WPP media agencies including Mindshare, Wavemaker and MediaCom. GroupM’s primary purpose is to maximize the performance of WPP’s media agencies by operating as leader and collaborator in trading, insight, digital, finance, proprietary tool development and other business-critical capabilities. GroupM’s focus is to deliver unrivaled marketplace advantage to its clients, stakeholders and people. GroupM Finland including the agencies are currently approximately 100 people and we are located in superb premises with our WPP partners in Kiila korttelit in Ruoholahdenkatu 21.

We are currently strengthening our digital capabilities and looking for a Head of Social to manage our offering on social media advertising, community management, content creation and influence marketing.

About the role

You will lead a team consisting of seven (7) specialists. Your role is to set the strategic direction for the team and take ownership of our Social offering. You operate with significant mandate for actions and decisions, affecting all aspects of team’s work responsibilities, client performance, work allocation, employee hiring, performance and goal setting.

The major elements of this role cover training and sparring team members as well as colleagues at GroupM Finland, running introduction sessions for clients, participating in pitches, maintaining quality by auditing campaigns and contributing to marketing activity including blog posts, whitepapers and events.

In more detail, your responsibilities will be:

  • Team development and wellbeing
  • Provide leadership and seniority in client pitches
  • Creating holistic social strategies for the clients supporting their business goals
  • Auditing campaigns and workflow processes to ensure continual improvements to productivity and quality of work
  • A close working relationship with major tools / platforms and their providers, i.e. Facebook, Smartly

Experience and skills to succeed in this role:

  • Management experience and people management skills
  • Excellent time and project management skills
  • Proactive and selling oriented mindset
  • Clear communication and presentations skills both in writing and in person
  • Wide knowledge of social media channels and tools
  • A proven record with large, complex campaigns
  • Proficiency in Finnish and English

 What we offer

  • Amazing team for you to lead
  • A great opportunity to make a real and positive impact within GroupM
  • Support and encouragement to succeed in this role
  • Extended occupational health care (Mehiläinen)
  • Phone benefit
  • Lunch and sports & culture benefit
  • Breakfast at the office
  • Flexible work time
  • Possibility to work from home
  • Massage

Application and recruitment process

  • Please send you CV and cover letter here as soon as possible but by 19th of December the latest
  • We will review applications ongoing and start the process as soon as we find qualified candidates
  • The process will consist of one telephone interview and 2 interviews through teams and/or face-to—face and reference checks.

For more information about the position, you can reach out to Mika Mustiala, Head of Search at GroupM +358 505 471 428 on Monday to Friday from 9am to 3pm or by mail [email protected].

For more information about the recruitment process, you can reach out to Alexandra Andersin, Interim HR and Recruitment Specialist at GroupM +358 405 022 234 [email protected].