Account Executive - B2B - Enterprise
Description
Account Executive, B2B Direct Investment
Group: Mindshare Worldwide
Clients: PayPal, Other B2B
Reports to: Account Manager
Mindshare is a media services company that accelerates Good Growth for its clients. Our company values of energy, empathy and impact bind together our diverse global family of 10,000 people from every culture and with every specialist skill you can imagine. People at Mindshare create ideas and solutions that help not only our clients, but also the industry and the world.
You can check out some of our people stories and client work and awards on LinkedIn or Instagram or hear about the company in the words of our own people here.
What We Can Offer You
At Mindshare Worldwide, we offer a competitive salary package, with 25 days holiday increasing with service to a maximum of 30 days, with the option to buy an extra 5 days per year. We also have an enhanced pension scheme, Bupa healthcare, a monthly wellbeing fund and early finishes on a Friday during summer. These are just some of the great benefits we offer.
Based ten minutes from London Bridge tube station, our office has a rooftop with 360 views of London – a great space to hang out with colleagues and friends!
We also offer an extensive training programme to help guide your career development, there’s a wide range of options to suit everyone at all levels of your career.
Our Values & Behaviours
Our new values, of Energy, Empathy and Impact not only align with our Good Growth ambition but represent our commitment and dedication to our people, helping them grow their careers, fostering creativity, embracing humanity, and changing the world. At Mindshare we are open to difference. We believe in being open and supportive of our people and all their differences to help them succeed. Be different at Mindshare and use your difference to shape the world through media.
Channel Solutions
Channel solutions exists to evolve how we engage with clients over the activation of media, its contribution to business performance and how integration of capabilities and thinking are the critical element to driving growth for clients. Optimising media isn’t enough, we need to understand the eco-system that influences true business performance, and the role media plays in influencing that.
As part of Channel Solutions, there is a collective of Channel management, the activation of media, Channel Strategy, the connection between media and business performance, and Channel Development, the project managers and integrators to capabilities that exist beyond media and into the wider network and client.
The Role
The Direct Investment Executive works in the general support of the buying and planning functions for site direct & performance channels; with a particular focus on Content Syndication. Other channels include direct display, webinars, DOOH & content partnerships.
Acting as a steward of the entire channel planning and buying process supporting the manager, from communicating with partners, implementing campaigns, executing plan changes and monitoring channel performance. The individual serves as the day-to-day point of contact with media partners and Ad operation teams and ensures all deliverables are met.
The Ideal Candidate
As an account executive you will be able to demonstrate a broad understanding of all B2B channels. You will have excellent attention to detail & an ability to work independently & collaboratively as part of the PayPal team.
We are looking for a team player, someone who is passionate about developing their career in media & excited for the prospect of a fast-paced environment where they need to think on their feet & learn on the job.
Essential Criteria
- Strong quantitative and analytical skills
- Strong communication, project management and time management skills
- Ability to multi-task, work successfully with teams, and work under pressure
- Proactive & an eagerness to learn, develop & grow
- Experience using basic features of PowerPoint, Outlook, and Excel (E.g. Creating and formatting PowerPoint presentations, sorting and filtering data, creating graphs and tables)
Desirable Criteria
- Previous exposure to media or marketing environment is an advantage (internship or other experience)
- An interest in B2B marketing
Responsibilities
- Collaborate with manager to ensure plans are on strategy and meet client objectives
- Issue RFPs to publishers
- Handle bookings on Prisma
- Support campaign implementation including campaign set up, trafficking and reconciliation
- QA campaign previews
- Analyse campaigns, and recommend tactical changes to maximize campaign performance
- Develop point of views for relevant partners and opportunities
- Act as liaison between agency and Media partners
- Daily campaign tracking to ensure campaigns are on pace to deliver
- Campaign checks on compliance
- Provide day to day support to the team
- Monthly filing of invoices
- Support quarterly reporting of campaign delivery
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