SEO Account Manager

Programmatic, Biddable, Paid Media & SEO Manchester, Manchester London, England United Kingdom


Description

Position at Wavemaker

The SEO account manager’s role is the operational lead on their accounts, responsible for the smooth day-to-day delivery of high quality SEO work, and to deliver world-class client service creating strong relationships with our brands.

Candidates should have a proven track record in organic search and online marketing, supported by an understanding of campaign and digital content marketing.

Objectives:

  • Help Wavemaker to realise its ambition to be its client’s most trusted and valued business partner
  • Highly confident and articulate manager responsible for the smooth running of their accounts day-to-day.
  • Delivery of high quality SEO work that is delivered on time to clients.
  • Build fantastic working relationships with colleagues in other disciplines within the agency, including paid teams, to ensure an integrated approach to marketing campaigns
  • Support the team to ensure that client SEO KPIs and objectives are met

 

Core responsibilities:

  • Main day-to-day contact with clients, demonstrating an enterprising and pro-active attitude to all client dealings.
  • Have a deep understanding of the client’s business, brand, sector, competitors, and audiences.
  • Ensure all client requests are met and surpassed in a timely, professional, and efficient manner, with client expectation managed effectively.
  • Responsible for setting up, preparing and the delivery of regular client status meetings and reports.
  • Responsible for the management and delivery of client SEO work such as on-site, technical audits, and reporting
  • Work closely with the Account Director to understand and proactively

 

Success Measures:

  • Achievement of goals set in reviews.
  • First class client satisfaction via formal and informal feedback.
  • Winning awards for client work under your responsibility.
  • Involvement in new business and PR of new wins and campaigns.
  • Make an active contribution to the development, growth, and success of the account team and Wavemaker.

 

Person Specification:

  • Experience with SEO tools such as Majestic SEO, Screamingfrog, ahrefs, MOZ and Google Search Console.
  • Knowledge of enterprise SEO suites such as Search Metrics, Linkdex and Hitwise is preferred but not essential as training is provided
  • Experience in undertaking both on-site and technical audits and ability to articulate findings in a concise manner to clients
  • Up-to date knowledge of the latest search engine algorithm updates
  • Strong working knowledge in analytics packages such as Google Analytics
  • Able to evaluate clients results data to highlight key trends and performance issues
  • Excellent verbal and written communication skills.
  • Excellent knowledge of all Microsoft Office software such as Excel, Word & PowerPoint
  • Ability to manipulate and understand large volumes of data using Excel.
  • Articulate and confident in presenting SEO work to client stakeholders
  • Passion for outstanding client service.
  • Strong presentation skills and project management skills.
  • Desired experience/skills but not essential; degree 2:1 or higher and experience of activating other digital marketing and/or through-the line channels. Second language (European) skills are also desirable.

 

About Wavemaker

We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology. Fueled by the world’s most powerful consumer data, we understand where and how marketing can intervene decisively to help the world’s leading brands win more sales.

Our 7,600 people across 90 markets provoke growth through:

  • deep knowledge of our clients’ business
  • confidence to challenge what’s gone before
  • the support to go further than we thought possible

We are a part of GroupM, WPP’s global media investment management company. Discover more on wavemakerglobal.com, Twitter and LinkedIn 

 

 


www.wavemakerglobal.com