Account Manager - AV

Buying, Trading & Investment London, England


Description

Company

Mindshare UK, Central Saint Giles, London, WC2H 8AR

Department

Audio Visual

Job Title

Account Manager

Line Manager

Account Director

Clients

Facebook, Haribo, Sanofi

 

 




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here to find out more about Mindshare & what makes us such a great company to work for

 

About the role, clientS & what we’re looking for:

This position is available in a close-knit team of 3 people. The clients within this team consist of Facebook, Haribo and Sanofi.

The Account Manager role will support the Account Director in the team with the day to day running of the accounts.  You will be responsible for buying and planning AV campaigns from start to finish. This will entail building close relationships with the team, department, media owners, internal planning teams and clients.

The role in question here covers TV, Video, Radio and Cinema.

ObjectiveS

  • Demonstrate confidence with all aspects of AV buying
  • Manage overall delivery of AV campaigns alongside the Account Executive in the team
  • Manage value positions across client set
  • Able to plan AV campaigns with guidance from Account Director
  • Strong knowledge of buying and planning systems
  • Learn and demonstrate a thorough understanding of all AV tools – including Media Ocean, Caria, TechEdge
  • Actively seek creative and innovative media solutions to achieve our ambition of inventing the future of media
  • Evaluate media options and demonstrate knowledge of the AV marketplace
  • Actively seek opportunities to deliver our ambition to invent the future of media
  • Contribute to and present implementational plans and campaign results both internally and externally, working closely with other disciplines within the agency
  • Actively participate in Mindshare events such as Huddle and Mindshare Day
  • Ensure compliance with Mindshare / WPP anti-bribery guidelines

 

CLIENT MANAGEMENT

  • Ensure all client requests are met and surpassed and manage client expectation effectively
  • Develop and demonstrate an understanding of the client industry sector, the competitors within that sector and the general industry environment
  • Understand your client’s business and build a good relationship with them
  • Understand the process and structure of what is required to service your specific client targets
  • Contribute to the creation of campaign strategy, planning and review meetings/documents
  • Present client documents
  • Develop an understanding of short to medium terms business objectives
  • Understand all buying guarantees that Mindshare are contracted to deliver on your clients’ business
  • Ensure all billing is received in the correct format and at the correct time
  • Ensure proper process is followed in relation to SOX compliance and plan approval/purchase order receipt before campaigns go live

 

INTERNAL RELATIONSHIPS

  • Establish an understanding of how AV fits into the overall marketing mix
  • Develop collaborative relationships with the other departments within Mindshare such as Connections Planning to deliver an integrated service to clients
  • Be fully aware of all deal parameters within both Mindshare and GroupM and their effect on planning/buying targets
  • Work collaboratively with and support the Account Director to ensure all department, agency and client objectives are met
  • Managing and prioritising own workload

 

EXTERNAL RELATIONSHIPS

  • Develop strong relationships with relevant media owners at an appropriate level
  • Develop relationships with necessary external agencies on relevant client businesses to ensure an integrated approach (e.g. creative agency)
  • Be an effective ambassador for Mindshare in all dealings

 

CRITERIA BY WHICH INDIVIDUAL PERFORMANCE IS MEASURED

  • Achievement of specific objectives set in 360 review
  • Proficient in tools and systems
  • Understanding of AV media channels
  • Team satisfaction and constructive feedback
  • Demonstrate skills and behaviours as outlined above
  • Quality of work
  • Involvement in Mindshare initiatives

 

 

 

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.

If you need assistance or an accommodation due to a disability, please email us via TalentTeam.UK@GroupM.com.