Planning Account Director

Comms & Strategic Planning London, England


Position at MediaCom

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Planning Account Director, Career Team


Overview of role


We are looking for an Account Director to join the Career team, a specialist division supporting clients on their Employer Branding and Attraction Strategies. You will work on a range of UK and Global accounts managing their recruitment attraction and employer branding campaigns. You will work with the Senior Associate Director and wider team to ensure high quality, effective strategies and media plans are delivered working on a variety of campaigns specifically planning and buying digital and working with our specialist media teams within the agency.


Reporting of the role


You will report into the Senior Associate Director



3 best things about the job


  1. The team. Super supportive, experienced, knowledgeable, caring and socially conscious bunch of people doing good work for MediaCom and our clients.  
  2. Variety of the role. Exposure to all areas of digital planning, from client brief, to implementation and measurement across a range of challenging briefs, from Global Diversity campaigns, to UK grad campaigns, working with amazing internal teams and media owners to deliver outstanding work
  3. What we do makes a difference, helping organisations attract top talent into their organisations and achieve their diversity and inclusion goals.


Measures of success


In three months, you would have:

  • Built strong, collaborative relationships with internal teams and clients
  • Worked closely with the core team and internal specialist teams to deliver responses to complex briefs
  • Played a key role in taking client briefs and presenting response to briefs back to clients
  • Become accountable for the quality and output of the work of the team, ensuring that responses are thorough, and that SLAs are adhered to
  • Started to understand the commerciality of clients and the team


In six months, you would have:

  • Become the ‘go-to’ person for clients – trusted to deliver great quality work and provide valuable insights on their campaigns and the market
  • Delivered a number of campaigns, both in conjunction with the Senior AD and independently
  • A good grasp of all processes and be able to challenge and make recommendations for improvement
  • Been supporting the Execs and Planners on the team on their performance, development, training needs and overall wellbeing
  • Supporting the Senior AD in monitoring commerciality of the account
  • Identified opportunities for additional MediaCom products and Services in meeting the clients business objectives



In 12 months, you would have:

  • Become a trusted source in the agency and with clients on Recruitment & Attraction and the trends impacting the market



Responsibilities of the role


  • Be the key contact for your clients and work to develop strong links with more senior clients, creative agencies and media owners. 
  • Ensuring you know and understand what MediaCom departments and different parts of the agency can do, and how this may benefit and support your work for the client.
  • Taking an entrepreneurial approach to identifying new areas for additional income and sharing these thoughts with the rest of the team
  • Responsible for quality control of planning/buying/reporting output and service for client set
  • Continuing to suggest new opportunities and routes to market, including new revenue streams
  • Taking responsibility for your own training and continual development, including ensuring that your performance meetings take place, that you have clear objectives and that you attend relevant training
  • Ensuring team members manage media bookings and accounting efficiently, dealing with the accounts department when appropriate 
  • Supporting the Senior Associate Director with their management responsibilities e.g. helping them to forecast, manage team administration, and organise training etc.
  • Being supportive of your team members, offering support and guidance when needed
  • Ensuring that your team have regular performance reviews, have an up-to-date training plan and attend training and workshops planned for them



What you will need


  • Experience of managing team outputs and client relationships
  • People management experience to support Senior AD in the management and development of Account Planners and Execs
  • Digital media agency background, preferably knowledge of other media channels would be useful but not essential
  • Preferably from a B2B background or recruitment agency but not essential



About MediaCom


MediaCom is the UK’s largest planning and buying agency, with over 1,400 employees across five offices in London, Manchester, Leeds, Birmingham and Edinburgh.

We believe in People First, Better Results. This means that through investing in our people’s whole-person wellbeing, careers and capabilities and creating a culture of belonging, we achieve brilliant results for both our clients’ businesses and our own. We champion individuality and diversity in our people through an abundance of initiatives and training, and attract and retain the greatest talent in the industry.

Our mission is to See the Bigger Picture for our clients. We apply our unique ‘Systems Thinking’ philosophy and technology to all marketing levers: media, message and data. As a result, we design communication strategies that deliver short term results and help brands build for the future. 

MediaCom represents some of the greatest brands in the UK and beyond, both big and small. This includes Sky, British Gas, Sony, Boots, DFS, TUI, The Coca-Cola Company, Tesco and Cancer Research UK. Our client work is celebrated at the industry’s most prestigious ceremonies, and we were named Campaign’s Agency of the Decade for 2009 and 2019.

MediaCom is a member of WPP, the world's largest marketing communications services group, and part of GroupM, WPP’s consolidated media investment management arm. As such, we have access to the richest data, most robust benchmarks and most advanced capabilities in the market. This helps us provide comprehensive solutions to all marketing challenges.

To find out more about MediaCom visit us here! You can also follow us on Twitter, LinkedIn and Instagram!


*Although we cannot make guarantees, we welcome conversations about flexible working for all roles at MediaCom London*