Client Services Account Manager

Data, Analytics & Insight London, England


Description

Position at Finecast

Finecast, a WPP company specialising in addressable TV, launched in the UK in September 2017.

As TV audiences’ fragment across a range of platforms and as viewing behaviours evolve, TV advertisers are grappling with how to continue making best use of their most trusted medium. Finecast was created to help solve this challenge.

Finecast enables advertisers to precision-target viewers across multiple on demand, linear and live streaming TV environments. Finecast gives advertisers the ability to deliver targeted ads to audiences watching TV content across multiple broadcasters, connected devices, set top boxes, over-the-top providers and game consoles – all through a single point of access with standardised measurement.

Finecast optimises delivery across the entire addressable TV marketplace. With access to hundreds of different targeting segments, from socio-economic to life stage, purchase and financial data, advertisers can identify and reach viewers whenever and wherever they are watching.

About the Team:

Finecast in the UK is made up of an expanding team of 50+ people spanning Engagement, Operations, Client Services, Marketing, Business Operations, Finance and Product, Data & Analytics functions.

Finecast is a team of individuals shaping the future of TV advertising and as such we set high standards for the individuals we hire and the skillsets they bring to our business.

We are a rapidly growing organisation that require a hands-on approach with creative thinking, strong communication skills and a passion for what we do that translates into real energy in our team culture.

There is no place for politics – Finecast is a fun, open, honest place to work where we support each other for our mutual success.

The role objectives:

The Account Manager is a member of the busy Finecast Client Services Team. 

The four primary functions of the role are:

  • Work in collaboration with SAM and AM on the team to service our agencies and complete internal projects
  • Client development and business growth
  • Campaign design, launch and delivery
  • Overall delivery of exceptional client service
  • The successful candidate will enjoy a large degree of independence and is expected to execute proactively against assigned projects. As such Finecast are looking for a well tenured candidate for this role with experience in Account Management, Campaign Planning and Campaign Delivery, ideally with a strong background in AV.
Skills and Behaviours:
  • Understanding of the AV space, including experience of strategic decision making re: campaign planning with senior agency planners and independent clients.
  • Ability to work independently with limited input once objectives have been set.
  • Agency or account management experience
  • Articulate & strong communicator and capable of building relationships with clients
  • Personable person with capacity to communicate clearly and be assertive with internal and external parties
  • Excel and PowerPoint skills
  • Attention to detail with regards media booking, finance and delivery
  • Resilient and energetic
  • Strong sense of initiative and personal ownership
  • Dedicated to attaining team and personal goals
  • Focused but able to maintain perspective

Experienced required:
  • Knowledge and experience of the AV landscape – in particular VOD and Addressable TV
  • Proven account management experience
  • Demonstrable track record in establishing high levels of client satisfaction
  • Ability to develop and maintain long standing and valuable relationships with agencies / clients
  • Strong understanding of AV media market, dynamics and competition
  • Experience in managing campaigns to meet KPIs
  • Proficient at sales pipeline admin and assigning probabilities to be used for revenue forecasting
  • Awareness of the application of data as a way to access brands’ audiences