Global Strategy & Operations Director

Addressable TV London, England


Position at Finecast

Operating Company


Job Title

Global Strategy & Operations Director

Department / Team



Red Lion Square, Holborn


About GroupM

GroupM is the leading global media investment management operation. It serves as the parent company to WPP media agencies Wavemaker, Mediacom, Mindshare, Essence and MSix.


Its primary purpose is to maximise the performance of WPP’s media communications agencies on behalf of our clients, our shareholders and our people by operating as a parent and collaborator in performance-enhancing activities such as trading, content creation, sports, digital, finance, proprietary tool development and other business-critical capabilities. The agencies that comprise GroupM are all global operations in their own right with leading market positions.


The focus of GroupM is the intelligent application of physical and intellectual scale to benefit trading, innovation, and new communication services, to bring unfair competitive advantage to our clients and our companies.


About Finecast


GroupM, the media investment group of WPP, launched Finecast in September 2017, delivering precision and accountability to advertising on the most powerful advertising and branding medium - Television.


As TV audiences fragment across a range of platforms and as viewing behaviours evolve, TV advertisers are grappling with how to continue making best use of their most trusted medium. Finecast was created to help solve this challenge.


Finecast enables advertisers to precision-target viewers across multiple on demand, linear and live streaming TV environments. It helps advertisers address hard-to-reach TV viewers through a single access point with standardised measurement. All Finecast campaigns are inherently viewable, running on TV screens within high-quality, brand-safe content with no ad blocking.


Each Finecast campaign is custom built around the advertiser’s audience target or response objective for TV campaigns and provides a more targeted and faster path to market than traditional linear TV advertising.

About the team

The team is made up of an expanding team of 100+ (growing to over 150+ in 2021) spanning Engagement, Operations, Client Services, Marketing, Business Operations, Finance and Product, Data & Analytics functions.


Finecast is a team of individuals shaping the future of TV advertising and as such we set high standards for the individuals we hire and the skillsets they bring to our business.


We are a rapidly growing organisation that require a hands-on approach with creative thinking, strong communication skills and a passion for what we do that translates into real energy in our team culture.


There is no place for politics – Finecast is a fun, open, honest place to work where we support each other for our mutual success.


Role Objectives


The Global Strategy & Operations Director will work along side the Global Strategy Development Director  and Global Chief Operating Officer as a key link between global and local operations, product and growth teams.  The role will work across a number of strategic projects that support Finecast to effectively scale globally, playing a critical role in prioritisation and capacity management.   Projects will include a wide spectrum across technology, people and process and will often require the design of options and solutions to drive forward achievement of high level business objectives.


This role will act as an internal consultant, giving the inidivaul the exciting opportunity to get involved across many parts of the Finecast business and roll out plan.  The role holder will need to be extremely flexible, adaptable and agile in working across multiple projects with the ability to take business initiatives from early concept through to execution.  The role holder will require a can do attitude happy to take on both small and larger intiatives.


The role will report to the Finecast Global Strategy Development Director


Travel may be required from time to time.

The Role Objective

The key responsibilities of the role include:


Special Projects

  • Work closely with the Global Leadership Team to support and/or lead strategic initiatives
  • Apply consistently outstanding project management – the ability to design soluiton options and recommendations and execute on projects excellently
  • Build business cases and options analysis and make recommendations
  • Effectively and accurately translate business requirements into technical requirements and non-technical requirements into design options
  • Identify, gather and analyse data to required to enable options analysis and recomendations
  • Drive cross-functional collaboration from across the Global team, wider GroupM network, Finecast markets and 3rd party suppliers
  • Provide input and recommendations to enhance the market roll out and operations strategies
  • Help design and establish new processes, ways of working, operating models and consistent workflows with internal and external business stakeholders
  • Continually strive for improved outcomes and best practice across projects
  • Build trusted partnership relations with the operations team and broader stakeholder groups to provide coaching on best practice to continually improve quality of execution


Prioritsation, planning and reporting

  • Assess and prioritise across multiple projects, workstreams and new requirements to ensure effective timing, management of dependencies and effective capacity management of teams
  • Communicate priority/status/intent to all levels of the business, from C-Suite to entry level
  • Develop and steer meetings involving internal and external resources, of all functions and levels of seniority to effectively drive stakeholder alignment and progress implementation of change
  • Develop dynamic and useful reporting that enables effective focus and decision making

Stakeholder management and adoption

  • Serve as key point of contact for stakeholders to ensure effective scoping, prioritisation and allocation of new requirements and projects
  • Build a strong network across the Finecast businesses to help drive forward Operational business objectives
  • Deliver excellent communication, removing obstacles for own and team projects
  • Develop robust change and communication plans to ensure effective adoption of change.  Take a key role in driving continued adoption of change post implementation


Candidate Requirements


Essential criteria:

  • 4-5 years management consultancy experience, ideally within strategy and operations or advertising
  • Ideally qualified in change management or with strong experience of leading change management, communication and adoption strategies and plans
  • Experienced in gathering and dealing with large data sets to build options analysis and recommendations
  • Very strong stakeholder management skillset and ability to effectivey communicate across all levels
  • Experience of preparing effective management reporting, establishing and chairing meetings to drive outcomes
  • Team work: a team player who is willing to pitch in to get the job done
  • Collaborative team player who works in partnership with others, a relationship builder with a can-do attitude, lots of energy and drive required
  • Self-sufficiency: ability to learn quickly with minimal direction
  • Creativity: ability to develop concrete requirements from unclear situations
  • Critical thinking: the ability to infer and ‘read between the lines’
  • A multi tasker: the ability to juggle multiple projects simultaneously while maintaining high quality output
  • Gravitas: ability to work with and gain buy-in from C-suite and executive leadership
  • Detail oriented: excellent communication skills and attention to detail
  • A proven track record of delivering successful project outcomes