Digital Planner
Description
GroupM is looking for a Digital Planner who will be responsible for the planning of all media campaigns for assigned clients.
If you are interested in joining us, take a look at the requirements below and join the challenge!
OBJECTIVE AND SCOPE OF THE ROLE
- To deliver the most effective Media Plan given a budget and an objective working closer with international team
- Manage all steps of implementation and optimization of digital campaign activities (planning, buying, accounting with operational biddable and programmatic team)
- Deliver competitive report and analyze campaigns results
- Analyze campaigns, and recommend tactical changes to maximize campaign performance
RESPONSIBILITIES
- Ability to work with international stakeholders, meeting national/international client needs and planning guidelines
- To be aware and update about the commercial offer of the online channels in performance market
- Strong knowledge and proven experience using different tools (Adserver, 3rd party Verification tool) to evaluate the plan’s results
- Ability to manage different digital campaign typologies (awareness, performance, data driven and retargeting)
- Collaborates with agency cross functional teams and client's suppliers, including external creative agencies, international team
ABOUT YOU
- University degree preferably in Economics, Advertising or Marketing and Communication
- At least 3 years of experience in media planning
- Proactivity and collaborating skills
- Fluent English
- Accuracy, precision, attention to details and meet deadlines
LOCATION
Wpp Campus in Rome (plus the option for hybrid working)
We are proud to have a team made up of individuals from diverse backgrounds, experiences, and identities. We believe that this diversity is a strength . This position is also dedicated to people belonging to Categorie Protette ex l. 68/99
We are proud to have a team made up of individuals from diverse backgrounds, experiences, and identities. We believe that this diversity is a strength . This position is also dedicated to people belonging to Categorie Protette ex l. 68/99