Social Media Executive

Social Media & Content Cairo, NA


Position at GroupM

GroupM, Mindshare, Mediacom & Wavemaker are Seeking Social Media Executives to join their teams.

The Social Media Executive is responsible for developing and delivering a range of social media services across the business, developing client’s social media communication strategies, creating social media content, engagement frameworks and activation tactics for the clients. 


  • Responsibility for hands on interaction within social media presences using agreed tools, find out what works, tweak and improve communications, tactics, campaigns etc. while responding to changes within social networks.  
  • Develop and maintain client relationships; attend, present and provide counsel at all significant agency-client media meetings.  
  • Coordinate between 3rd parties such as creative suppliers, moderators with other parts of the organization to ensure aligned marketing and online marketing strategy is being delivered. 
  • Working with the SM Manager, produce a cohesive social media plan that includes communications goals and brings together different buying disciplines for integration across media channels, informed by research or insights and considering the channel contact plan or client brief.  
  • Assist the Social Media Manager to ensure the appropriate and detailed media mix for plan implementation and manage final budget allocation by medium and aid in the associated booking, billing and account management. 
  • Manage the communities in terms of scope of work for moderation and engagement highlighting important and relevant information with all parties as and when they emerge. 
  • Utilize great social media etiquette skills to ensure you deliver the right message online, help people, stimulate discussions, encourage debate etc. ‘Think on your feet’ real time content writing in Arabic and English, online discussion, interactions etc.  
  • Monitor and present relevant data, trends, successes, exceptions through reporting on a regular basis, proactively setting new goals for the communities. 
  • To constantly monitor the remit functionality; to maintain accurate, up-to-date records and submit regular monthly reports to agreed standards as required to ensure the remit’s effectiveness is maximized and its activities are in line with overall group strategy.  

Skills & Experience  

  • A relevant business degree and up to 2 years of social media experience including exposure to community management and online social media strategies and the implementation process. 
  • Competent quantitative and analytical skills, detail oriented with exceptional critical thinking and problem-solving abilities. Ability to multi-task, work successfully with teams, and work under pressure. 
  • Awareness of key client markets, personnel, issues, processes, goals and requirements. 
  • Fluent in English and Arabic.