International Paid Search Associate Director

Programmatic, Biddable, Paid Media & SEO London, England


Position at GroupM Services


Job Description


Operating Company


Job Title

Search Associate Director

Department / Team

Search & Biddable Department, International

Reporting To

Search Director


London, 26 Red Lion Square


About MediaCom


Welcome innovators, initiative takers and instigators.  


We are 8,500 of the world’s leading media communications specialists, in 125 offices, across 100 countries.


We have a global client roster that’s the envy of our peers. Adidas, Coca-Cola, Mars, P&G, PSA, Richemont, Shell and Sony to name but a few.


We help brands unlock growth through media. We do this using our Systems Thinking approach to data, technology and creativity and design communication strategies that build brands and generate sales. We’re part of WPP, the world's largest marketing communications services group, which gives us access to the richest data sets and most robust benchmarks in the business.


All this has helped us become the first network to hold the big six Media Network of the Year titles concurrently.


But the real secret to our success is simple (and not really a secret). It’s our People First, Better Results philosophy.


We know that when we invest in our people, we’ll deliver better results not only for them, but also for our clients.


We also know that talent comes in all shapes, sizes, genders and ethnicities. That’s why our agencies are open environments that celebrate difference.


Do you want to work with smart, creative, enthusiastic people? So do we.

Welcome to MediaCom


The Role


The Associate Director will join our team in London in a role leading the Paid Search business on a Blue Chip Clients.


The ideal candidate must demonstrate a passion and possess considerable experience across Paid Search and Biddable channels. Our clients live and breathe their brands and expect the same from their agencies. The job will involve working in the fast paced world of digital marketing specialising in paid search with a team working across a range of client businesses.




The Candidate



  • Strong commercial mind-set, leading on delivery of services in line with client objectives, service level agreements and terms of business
  • Passion for Paid Search, demonstrated by a proven track record of driving performance for clients
  • Leadership skills, strong leader with previous experience of leading a successful team
  • Communication skills, can convey complex topics to different stakeholder types
  • Strong presenting skills, able to present confidently in front of large audiences
  • Numerate, analytical, and administratively competent with strong attention to detail



  • Additional language capabilities
  • Industry Vertical Knowledge
  • Proficient use of bid management technologies available in the industry
  • Abreast of Key Industry updates which could translate to strategy for the client
  • In – Depth knowledge of Google Shopping
  • Experience working with clients with large budgets



Responsibilities of the role


General Tasks:

  • Work closely with the client planning teams & specialist teams
  • Act as a representative of the Paid Search department and MediaCom. Build relationships throughout the company, identify opportunity for client growth.
  • Build strong & collaborative client relationship
  • Ensure all meeting outcomes are reported & delivered against by team.
  • Shape & inform client strategy & client services.
  • Have an ability to be highly motivated, numerate, and articulate, both when speaking to clients, writing documents and analysing results.
  • Financial accuracy through the planning & buying process.
  • Assist with P&L Management
  • Creation and maintenance of Scope of Works.


Search & Biddable Tasks:

  • Responsible for continued development of search accounts and other biddable channels within own team and wider department
  • Advanced understanding of search & biddable principles and applying it to the client verticals.
  • Advanced experience with bid management, analytics & competitive insights tools available in the market
  • Show initiative and pro-activity in growing the accounts, increasing efficiencies, and identifying new client opportunities.
  • An in-depth understanding of the biddable landscape as it relates to various channels including display and video.


People/ Team Responsibilities:

  • Responsibility for team, which includes ensuring clear KPIs and delivery against targets. 
  • Clear split of role & responsibilities, awareness of team’s tasks & deliverables.
  • Enable Resource Management
  • Ensure training for team based on their level and identify their strengths & weaknesses for their further career development.


In return, MediaCom will offer the candidate the opportunity to:

  • Be in a fantastic working environment – our work/life balance is important to us
  • Work on a well-established account, which has seen tremendous growth and success
  • Build a career here – we are long-term focused and reward great performance