Creative Systems Lead (New Business), Account Director

Partnerships & Sponsorships London, England


Position at MediaCom

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Creative Systems Lead (Business Dev), Account Director


Overview of role



We are looking for a passionate, entrepreneurial, and collaborative AD to join our team in Creative Systems. 


This is a very exciting and collaborative role and an opportunity to be a key member of the team who are the gateway into Creative Systems, for the entire business.  Our team are highly skilled generalists who can build relationships and diagnose the needs of clients and briefs utilising the plethora of services which are offered within Creative Systems. We are obsessed with increasing relevance for our clients as we whole heartedly believe this is intrinsically linked to growth. 


If you are passionate about culture, inclusion and creating epic work with partners, this is the role for you. 


We work with a huge variety of Clients and Media Owners to co-create some of the most exciting and high-profile content campaigns in the industry. 


Recent campaigns developed by our team include:

  • Ellesse X Zara Larsson X Tik Tok BE BOLD
  • Maltesers and maternal mental health
  • Dulux - Changing rooms AFP (C4)
  • Love Island & eBay




Reporting of the role


You will report into a Senior Associate Director, in the team


3 best things about the job


  1. Working across a multitude of exciting Mediacom clients and partners, forming strong relationships with key clients and media owners, as well as teams internally. Being part of new business is an exhilarating part of the role!
  2. Being a valued member of a high performing team who have developed impenetrable relationships with internal teams and clients and are the first port of call for all Creative Solutions. Being part of a fun, dynamic department (within Creative Systems), as well as being a part of the wider Mediacom family.
  3. You will be integral to challenging the status quo, driving relevance for clients, contributing to and leading on award winning work  


Measures of success



 In three months, you would have:


  • Understood the client opportunities within the agency and begin to be matchmaking at a senior level
  • Have spent time with individuals in the team and developed a relationship with them which enables you understand the different elements within CS and talk about them confidently
  • Met with key members of the planning and strategy community



In six months, you would have:

  • Be seen as a go to expert within relevance and be working on both pro-active and reactive responses to key client challenges.
  • Be regularly receiving positive feedback from clients and peers alike
  • Understand and implement Mediacom’s core values and ‘Seeing the Bigger Picture’ in all aspects of the role (whether that be with colleagues, clients, or the wider industry)


Responsibilities of the role


  • You are seen by the immediate team, department, and wider agency as a go to person creative Systems for their client and selling in the role for relevance!  You are an advocate for all things relevance related from influencer marketing to branded entertainment
  • Supporting and working with the SAD and wider team proactively drive and maintain relationships with your BU and client teams. 
  • Spotting opportunities across your patch and matchmaking them with ideas and insights
  • Working with media owners to extract their best and most innovative work
  • You are an advocate and represent Creative Systems with business as well as with clients


What you will need:


  • An entrepreneurial spirit, charisma and a galvanising nature!  People must want to work for you and alongside you!
  • Good experience (5+ years) in partnerships, branded entertainment, sponsorship and an understanding of rights, licensing and IP
  • To be strategic and creative as well as solutions orientated
  • Good commercial acumen and an insatiable desire to get brilliant work over the line
  • Exceptional people skills (including people / development) and very confident with clients, and in managing multiple stakeholder relationships.
  • Be masterfully collaborative and balance that with driving forward innovation and great work
  • A people person, someone who can build relationships quickly and gain trust. 
  • Previous experience in working well under pressure & working to deadlines.

About MediaCom


MediaCom is the UK’s largest planning and buying agency, with over 1,400 employees across five offices in London, Manchester, Leeds, Birmingham, and Edinburgh.

We believe in People First, Better Results. This means that through investing in our people’s whole-person wellbeing, careers and capabilities and creating a culture of belonging, we achieve brilliant results for both our clients’ businesses and our own. We champion individuality and diversity in our people through an abundance of initiatives and training and attract and retain the greatest talent in the industry.

Our mission is to See the Bigger Picture for our clients. We apply our unique ‘Systems Thinking’ philosophy and technology to all marketing levers: media, message and data. As a result, we design communication strategies that deliver short term results and help brands build for the future. 

MediaCom represents some of the greatest brands in the UK and beyond, both big and small. This includes Sky, British Gas, Sony, Boots, DFS, TUI, The Coca-Cola Company, Tesco and Cancer Research UK. Our client work is celebrated at the industry’s most prestigious ceremonies, and we were named Campaign’s Agency of the Decade for 2009 and 2019.

MediaCom is a member of WPP, the world's largest marketing communications services group, and part of GroupM, WPP’s consolidated media investment management arm. As such, we have access to the richest data, most robust benchmarks and most advanced capabilities in the market. This helps us provide comprehensive solutions to all marketing challenges.

To find out more about MediaCom visit us here! You can also follow us on Twitter, LinkedIn and Instagram!


*Although we cannot make guarantees, we welcome conversations about flexible working for all roles at MediaCom London*