Programmatic Executive

About EssenceMediacom

EssenceMediacom North Group is a regional function within EssenceMediacom UK with offices in Manchester and Leeds, with over 200 specialists across media, tech, data and creative functions. The group Services a range of national and regional clients – also working closely with the EssenceMediacom London team as digital specialsts across some major national and multinational brands.

About GroupM Nexus:

GroupM Nexus UK is a community of more than 1000 specialists comprised of Search, Social, Programmatic & Display, and Ad Tech Ops Practice Squads from across the GroupM agencies. GroupM Nexus is designed to accelerate GroupM clients’ businesses by leveraging the power and capabilities of GroupM and its agencies, through partnerships with the world’s leading digital platforms, advanced accreditations for digital practitioners or continued development and deployment of industry leading benchmarks. 

The Team:

We are a team of approximately 15 people working on a mix of clients such as Cinch, Universal Pictures and moon pig. 

We are now looking for the new Programmatic Executive to come and join the growing Programmatic team based in Manchester

The Role:

The Programmatic Executive you will be responsible for managing and planning campaigns. While also developing programmatic plans as well as data analysis.

You will develop an excellent platform knowledge and work closely with the Programmatic Account Manager to contribute to the execution of programmatic media activity

Key Responsibilities:

Campaign Management

• Oversight of the implementation and management of campaign activity. To ensure that you excel in reaching your client objectives and KPIs
• Competently create media plans designed to achieve specified KPIs
• Support on the day-to-day QA process, minimizing errors and ensuring consistent and accurate adherence to process

Client and Partner Management

• Create/design programmatic strategy for client portfolio, ensuring strategy is clear and most appropriate to the client's objectives and KPIs
• Complete client reporting and analyse campaign results extracting insight to provide recommendations for future activity
• Drive revenue growth through spotting new optimisation opportunities, services or products and delivering excellent results.
• Working with partners and attending regular training to develop programmatic skillset.

Operational Excellence

• The appropriate use of tools to drive accountability in programmatic buying, operational efficiencies, and actionable business insights, with the scoping of agreed client outputs.
• Ensure financial accuracy, integrating the planning and buying process, and reconciliation of spends, including client terms and programmatic fees, via buying templates and processes.
• Maintain standards and process throughout the end-to-end campaign lifecycle

Skills & Experience

• Passionate about programmatic activation and driving continued excellence.
• Affinity for numbers and with an analytical thought process, keen to drive continued excellence
• Ability to manage their time effectively and of working as part of a group
• Attention to detail and excellent communication skills, written and verbal
• Proactive and self-motivated, always looking to expanding knowledge and capabilities