EssenceMediacom| Global Associate Director Luxury Account | F/H

Media Planning, Implementation & Activation Paris, France


Position at EssenceMediacom

Richemont owns several of the world's leading companies in the field of luxury goods, with particular strengths in jewellery, luxury watches and writing instruments.

The brands, known as Maisons™ encompass several of the most prestigious names in the luxury industry including Cartier, Van Cleef & Arpels, Piaget, Vacheron Constantin, Jaeger-LeCoultre, IWC Schaffhausen, Panerai, Shangahi Tang, Dunhill and Montblanc.MediaCom has been appointed as Richemont’s global media partner, bringing together the online and offline eco-systems of luxury publishers to create seamless, agnostic partnerships across channel in a premium communication environment.


The Opportunity :

The world of luxury is experiencing significant changes due to fluctuating macroeconomics, a changing clientele and emerging paths to purchase fuelled by an evolving digital landscape. For these reasons,

Richemont have appointed EssenceMediaCom to help deliver profitable and sustainable growth Richemont brands deserve. We promise a stepchange in the performance of Richemont’s marketing activity through providing more effective and more efficient communications that will faithfully convey the incredible heritage of Richemont brands while meeting their clientele’s changing behaviours and rising expectations.
With your help, MediaCom’s transformative approach will redefine Richemont communications, evolving the ways of the past and building on today to achieve new levels of excellence.


The Role :

The Global Associate Director will be required to and is responsible for co-ordination of delivery of campaigns against the scope of work with international teams around the world.

A key figure on the EssenceMediaCom Richemont team with senior clientfacing responsibilities.

Because of this, the role requires a proactive selfstarter who uses their own initiative to impress clients with a high standard in delivering day to day tasks against the scope of work.

Reporting into a Global Maison Lead in Paris for direction and, supported by a Global Account Manager and Global Account Executive for daily operations such as delivery of the strategy, account monitoring, performance and optimization of campaigns.



Role Objectives :

  • Support to the Maison lead to shape and inform client strategy and client services against the agreed scope of work
  • Co-ordination of campaign delivery, results and reporting across multiple markets, globally
  • Ensuring delivery of campaigns, management of the team’s priorities, spot checking reports and optimisation in order to ensure delivery against client volume and efficiency targets
  • Support local teams in plan development and execution
  • Accountable for the quality of delivery of campaigns, communication and reporting
  • Ensure communications are tailored to the audience and requirements of the brief
  • Lead status meetings as required, ensure meetings are recorded and outcomes are assigned to the team reported and delivered against in the timeframes agreed
  • Constantly feedback to line manager, wider account team relating to risks that arise and may impact performance of campaign delivery
  • Able to define and implement efficient ways of working
  • Keep clients up to date on top level campaign performance
  • Once delivery has been established, identify additional opportunities for further improvement
  • Build & sustain professional and collaborative working relationships with the agency and client team


 Profile :

  • Commercially minded, understanding the practical delivery of services in line with budgets, client objectives, service level agreements and terms of business
  • Able to navigate sensitive or political situations/conversations with tact and professionalism
  • Having prior experience of campaign co-ordination across multiple markets and teams
  • Intermediate understanding of search, social & programmatic principles, how other media can influence the other marketing channels and be able to discuss them confidently with the client
  • Skilled at prioritization of projects, organized, flexible and respond to changes in pace quickly
  • Proven track record of delivering against scope of work, operations, managing individuals, increasing efficiencies and identifying new client opportunities.
  • Highly motivated, numerate and articulate.
  • Having a perfect blend, and understanding of French and Anglo cultures
  • A passion for the Luxury category and insight into current trends
  • Exhibiting a balance between respect for what has gone before, with exuberance for the new and different
  • Business level French and English language - written and spoken
  • Able to listen and provoke creative thinking, in equal measure
  • Excellent numeric and analytical skills coupled with an ability to translate statistics into insight and actions
  • Engaging by nature, effortlessly building positive relationships with senior clients and colleagues around the world
  • Organised, self motivated and able to work well under pressure whilst being responsive and supportive to their team


 Key Performance Indicators :

  • Client: help to deliver excellent campaigns, free from errors and delivering against campaign objectives and achieve high TRR (client satisfaction) scores across accounts
  • People: become a team player supporting and growing your skill set to become a future leader
  • Revenue: contribute towards the achievement of account/function revenue targets
  • Growth: support the team to win new business and support future client growth
  • Personal development: Positive My360 feedback from manager, peers and clients (where appropriate)

Why join us?

Work for a large media group.

Work for a Major Luxury brand with a strong image.

Have a strategic role on the international scene.

Be a force of proposal on new dimensions of communication.

Joining GroupM means :

Sharing our commitment to innovation, ethics and transparency.
Benefit from a collaborative, learning culture and a diverse client portfolio.
Taking advantage of our privileged work environment.
GroupM is committed to diversity.
All our positions are open to disabled workers.