Senior Performance Marketing Executive
Description
Qualifications
· Bachelor’s Degree in Engineering, Mathematical/Statistical, Technical Faculty is a plus
· 2 years experience of digital marketing ad operations
· Fluent in English
· Result oriented and has analytical and systematic thinking
· Strong attention to details
· A high energy, positive, can-do person who is always looking for ways to improve what we do
· Knowledge on digital channels, products, technologies and the role that they play within the campaign plan/wider media mix
· Strong experience in digital planning and activation including experience in using tools such as Google Ads, Google Analytics, Adjust and Facebook Business Manager
· Expertise on digital ad operation and reporting platforms with an eager to learn more while experimenting and testing new ad technologies.
Responsibilities
· Expected to supervise and guide Adops Executives on tasks and invest on their development
· Manage, review, and perform daily account responsibilities associated with key platforms (Instagram, Facebook, Youtube, Google Search, Google Display etc.)
· Deliver excellent operational, optimization and reporting skills with team
· Ensures best practice on operational duties
· Follows campaign results on flight and ensures necessary actions are taken to deliver campaign objectives through optimizations
· Being sure reports are delivered on time with outputs including learning, insights and action plans if necessary
· Continuously look for opportunities to improve service quality through, work flows, automatization and new technologies
· Deep understanding of campaign strategies, plan details and media ecosystem
· Good understanding of client needs
· Good understanding of tool relations
· Finds solutions and make suggestions regarding the campaign needs, ideas, audience approaches etc.
· Ability to build strong internal relationships across the whole team, client contacts, publishers and other agencies