Description

GroupM is looking for a Digital Lead who will be part of Digital department and will be responsible for the digital planning process. 

The ideal candidate has a strong knowledge of the digital disciplines (search, display, video, mobile, social), is able to manage different campaign typologies (generally with awareness, performance, data driven), has a proven understanding of trafficking processes, biddable and programmatic, and previous experiences in media agencies. 

A natural predilection for numbers, hands-on attitude, great curiosity and ability to get involved will complete the profile. 

Responsibilities 

• Ensure the correctness and efficiency of planning processes 
• Ability to manage and coordinate resources ensuring their field training 
• Implementation of the strategy and timely media plan delivery 
• support the client’s needs with a daily relationship 
• Maintain and report periodically about achieved results 
• Pre and post-campaign analysis 

Requirements 

• Proven experience of account management with client’s media supervisors and managers; 
• At minimum 5 years of experience in Digital Media Planning;
• Degree or equivalent culture;
• Fluent English (this requirement will be tested);  
• Proven knowledge of all digital technique/platforms (i.e. adserver, analytics, tag management, retargeting, …).Knowledge of biddable, programmatic and performance will be considered a plus; 
• Accuracy, precision, attention to detail ;
• Ability to training teams; 
• Proactivity and ability to find creative and unconventional solutions.

Location

Wpp Campus in Milan (plus the option for hybrid working)   

We are proud to have a team made up of individuals from diverse backgrounds, experiences, and identities. We believe that this diversity is a strength . This position is also dedicated to people belonging to Categorie Protette ex l. 68/99  

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