Adtech Consultant

Advertising & Creative Services Madrid, Spain


Position at Acceleration


Acceleration is WPP’s specialist practice for Google Marketing & Cloud Platforms. We are a curious team of highly skilled data and technology practitioners, inspired by experimentation and innovative ideas. This is the lifeblood of the future-forward solutions we deliver, that empower our clients to compete every day, in a dynamic environment. And it is the reason we have become trusted advisors to CEOs, strategic partners to CMOs, and operational partners to CIOs, around the globe.

We help clients leverage the power of Google’s Marketing and Cloud platforms to transform their marketing organizations and accelerate growth. With access to expert consultancy services and a deep bench of specialized skills, we deliver what marketers need to compete effectively, increase efficiency, and drive growth. We are well known for our open, transparent, and honest relationships with clients. We identify opportunities for innovation while remaining firmly grounded in business reality. We demystify complex tasks and impart knowledge without hype or pretense, and we shape marketing ecosystems to drive growth through the intelligent application of data and technology. Most importantly, we speak in specifics and get the job done.

Our contribution is measured by our clients’ success. We understand that speed to value is critical. This is why we release value at every step of the process. Every day we build our skills and refine our craft to get our clients the results they deserve.

We are Acceleration: We turn bold ambition into business reality.

About the role

Reporting to the Adtech Director, the Adtech Consultant plays a key role in defining solutions to solve business problems with Google Marketing Platform. You will be responsible for ensuring that clients get the most out of their technology investments across Google’s Marketing Platform, as well as the day-to-day management of client technology support. You will play a key role in onboarding, supporting, and developing clients on Google CampaignManager360, Display&Video360, and SearchAds360.You will work together with Google to understand GMP’s product portfolio and roadmap, access specialized training as well as identifying opportunities to improve clients’ digital maturity through Google technology.

What we need from the ideal candidate:

· Demonstrable GMP experience, mainly in Campaign Manager.

o You have hands-on experience trafficking and reporting.

o You are confident with Campaign Manager capabilities, structure, and hierarchy

· Knowledge in DV360 and/or SA360 needed.

· Strong analytical skills - You are confident using Campaign Manager data to make data-driven media recommendations

· Client oriented – Although the role requires some technical background, you enjoy talking to clients and you can understand client’s needs and business goals.

· Confident self-started who can take initiatives and run with them

· Fluency in English

· Sense of humor & good temper - We don’t expect a morning joke every day, but we care for the Acceleration environment, and care for the well-being of our colleagues

As the rest of the Acceleration team, these are some shared competences that we expect from you:

Professionalism – be well organized and agile, able to multi-task and handle your own time effectively to work to demanding deadlines. Show integrity towards your colleagues, clients and suppliers. Knowledge and effective use of key business systems, and strong Excel and PowerPoint skills.

Adaptability – need to master an irregular work pacing as well as keeping a consistently high-standard service. You should be agile in demanding times to stay up to date with the deadlines, meet campaign objectives.

Good communication – effective communication with colleagues to ensure successful teamwork. Presentations to the team, agencies or clients are part of your daily life.