Performance Executive
Description
GroupM, Mediacom, Mindshare & Wavemaker Egypt are looking for Performance Executives to join their team.
Role context:
- The Performance executive responsible for managing the operations and trafficking of digital campaigns including biddable media.
- The Performance executive manages end to end campaign operations and technical implementation including tag management, tracking architecture.
Core responsibilities:
- Manage all aspects of ad operations (AdOps)
- Ad trafficking, inventory management, QA creative tags and sending screenshots to clients.
- Tracking reports (DFA, MediaMind), and campaign optimizations.
- Post-campaign process tracking, management, IO reconciliation, and final reports and work with the billing department.
- Projects manage the implementation of all custom ad campaigns.
- Effectively communicate with client campaign owners to secure advertising assets, troubleshoot issues and optimize campaigns.
- Manage relationships publisher ops teams for QA and trafficking for media executions.
- Manage media owner specs and keep up to date with new advertising technologies.
- Ensuring delivery of performance targets for clients.
- Delivery and analysis of weekly performance reports.
- Oversee campaign results analysis and help translate information into observations/lessons learned.
- Oversee and develop campaign analysis and provide clients with strategic recommendations.
- Attend weekly status and monthly status meetings.
- Analyse engagement metrics to optimize campaign performance.
- Create a measurement framework for set KPIs
- Creation and optimization of paid social campaigns.
- Reporting and analysis of paid media and audience analysis.
Key Skills/Experience:
- A real team player.
- Ability to take responsibility for own work; to make sure that others deliver in support of you if required.
- Quick to learn, and keen to develop.
- Attention to detail.
- Ability to fit into the character of the company whilst still bringing individuality.