Search Account Manager

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At EssenceMediacom we want to eradicate inequity. We don't tolerate it and when we see it, we act. We attract, support and develop our talent without bias and strive to foster the empathy, creativity and diversity of thought needed to drive meaningful change for our people, our clients, our industry and our society. WPP and GroupM have already made strong commitments to combat racial injustice. While we are part of this group, we know we have an individual responsibility as an employer and an industry leader to fight against racism. That’s why we have pledged the following seven commitments.

Even if you don’t meet all the requirements, that’s okay, and we encourage you to apply anyway to find out more about whether this is the right match for you.

Did you know that marginalised groups including women, people of colour and people with a disability are more likely to discount themself for a role if they don't feel they meet every requirement or understand the reasonable adjustment that can be made? This is why we encourage connection and conversation to ensure that everyone has the opportunity and information needed to find the right role, for them. If this role isn’t quite right, you may be the perfect fit for another – so go ahead, apply and find out!

About GroupM Nexus

GroupM Nexus UK is a community of more than 1,000 specialists comprised of Search, Social, Programmatic & Display, and Ad Tech Ops Practice Squads from across the GroupM agencies.

GroupM Nexus is designed to accelerate GroupM clients’ businesses by leveraging the power and capabilities of GroupM and its agencies, through partnerships with the world’s leading digital platforms, advanced accreditations for digital practitioners, and continued development and deployment of industry-leading benchmarks.

The Team

At EssenceMediacom, our Search team is focused on delivering exceptional paid search performance, helping clients achieve their business goals in an ever-changing digital landscape. We are a dynamic and diverse group of approximately 20 specialists, working across a wide range of clients and markets to drive impactful results.

As part of our team, you’ll join the Global and UK GroupM Nexus Search Community — a hub of collaboration and innovation that shapes the future of Search. This community provides our teams with access to the latest technology, tools, actionable insights, and industry-leading best practices, co-developed with GroupM agencies, to deliver transformative outcomes for clients.

We’re excited to welcome a Search Account Manager to our growing team at EssenceMediacom North, based in the vibrant WPP Campus in Manchester. If you’re passionate about paid search, thrive in a collaborative environment, and are ready to take ownership of campaigns and contribute to team development, we’d love to hear from you!

Intro to the role

As a Search Account Manager, you will own the day-to-day execution of all elements of paid search activity. You will employ strong platform knowledge and supplier relationships to deliver flawless testing, media plans, optimisation, and analysis.

The role involves managing one or several juniors, overseeing their work and their development, ensuring client deliverables are successfully executed and expectations exceeded. You will also be a key point of contact for internal and external stakeholders, developing strong relationships and driving performance.

Key Responsibilities

Campaign Management

• Manage the day-to-day operations of your team’s designated search accounts, ensuring timely and ongoing optimisation that proactively identifies tactical and strategic opportunities.
• Collaborate with Account Directors to devise campaign strategies and translate these into actionable delivery plans.
• Take ownership of wider client or team deliverables, such as performance commentary or weekly reporting, and guide junior team members in achieving these effectively.
• Ensure adherence to paid search channel best practices and contribute to the development and refinement of search strategies.

Client & Partner Management

• Build and maintain strong relationships with internal stakeholders, clients, and key suppliers, acting as the primary point of contact for your team.
• Demonstrate expert knowledge of client structures, goals, and industries to inform strategies and plans.
• Foster collaboration across client teams to ensure flawless execution of plans, while building rapport to become a trusted advisor.
• Identify strategic issues and raise questions to help stakeholders explore and understand their broader business challenges.

People Management

• Lead by example, motivating and coaching junior team members to develop their skills and grow within the agency.
• Delegate and manage workloads across junior team members, ensuring tasks are prioritised and delivered on time.
• Foster a culture of collaboration and experimentation that inspires your junior team members to strive for continuous improvement.

Operational Excellence

• Maximise operational efficiencies by making full use of available technology and implementing streamlined processes.
• Identify opportunities for process improvement and proactively suggest recommendations to enhance delivery.
• Take ownership of issues, resolving them effectively and preventing future occurrences.
• Contribute to the development of strategic revenue and service opportunities for the agency.

About You

• Extensive expertise in paid search, including certifications and knowledge of bid management tools, PPC platforms, and data analysis.
• Strong understanding of the strategic and tactical applications of paid search and digital marketing as a whole.
• Proven ability to lead and promote continuous innovation and test-and-learn opportunities for clients and teams.
• Exceptional account management and communication skills, with the ability to motivate others while fostering a positive team climate.
• Ability to communicate effectively with people from diverse backgrounds, cultures, and countries.

GroupM Nexus Benefits

• Work in the vibrant WPP Manchester Campus.
• 25 days of holiday, plus your birthday and work anniversary off (increasing to 30 days after three years of service).
• Flexible working policy and public holiday options.
• Private medical insurance (optional).
• Refreshments and an in-house barista.
• Wellbeing allowance for an activity of your choice (e.g., gym or yoga membership).
• WPP pension scheme.
• Cycle-to-work scheme.
• Online career review and development tools.

And many more!

About EssenceMediacom

We are a global communications agency leading with breakthrough thinking, building explosive growth for brands, and helping our clients see the bigger picture. Our daring global network of 10,000 influencers help our clients breach traditional boundaries in media, uncover novel ideas, and unleash exponential growth. EssenceMediacom challenges conventional thinking to build, propel, and supercharge our clients’ businesses at scale and lead our industry in critical areas such as diversity, equity, inclusion, and sustainability.  

EssenceMediacom understands that our people are tasked with big goals: building breakthrough growth for brands and leading with breakthrough thinking in our industry. Our people are at the heart of this work because their ideas will enable us to decode the intersections of people, content, and technology to bring our aspirations to life. Our success is down to our eclectic, diverse, and talented people. EssenceMediacom is a place for us to grow our careers and expand our horizons. EssenceMediacom is committed to building an agency culture that supports our people, puts diversity at the forefront of our operations, and creates opportunity for all. This collective culture will be our “new power” where ideas are freely exchanged, and collaboration is actively encouraged in a place where you can innovate in our hyperconnected world.  

*Although we cannot make guarantees, we welcome conversations about flexible working for all roles at EssenceMediaCom London*