EssenceMediacom | Media Planning Executive
EssenceMediacom Taiwan
Overview of job
EssenceMediacom is an agency of GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Media Planning Executive to join us.
In this role, you will be responsible for all tasks and client service activities associated with an assigned brand/account. You will be a steward of the communications planning process by providing pillars for media plans, executing changes/maintenance of media plans.
In this role, you will be responsible for all tasks and client service activities associated with an assigned brand/account. You will be a steward of the communications planning process by providing pillars for media plans, executing changes/maintenance of media plans.
At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
Reporting of the role
This role reports to: Manager
3 best things about the job:
3 best things about the job:
1. Working in the fastest-growing agency in Taiwan with a team who are passionate
2. Working across a diverse client portfolio
3. Work with a young and energetic team
2. Working across a diverse client portfolio
3. Work with a young and energetic team
In this role, your goals will be:
In three months:
In three months:
- Become familiar with all relevant media and systems, and the team processes
- Provided superior administrative support to the team
- Obtain the basic knowledge and relevant skills of media planning and buying
- Support daily routines with working partners (mentor, planning team, media vendors, and creative agency)
In six months:
- Knowledge of Media Plans
- Started to build an understanding of the framework and know to apply it to the team’s processes and output
- Built an understanding of product portfolio
- Grown to work closely with working partners mentioned above on (campaign executions and daily routines)
In 12 months:
- Started to develop a strong media POV and develop media recommendations
- Built trusted relationships with media partners and clients
- Started to develop trust and influential relationships with a media owner
What your day job looks like at EssenceMediacom:
- Support supervisor and manager on key functions not limited to Media Planning, Buying, and Trafficking
- Participate in monitoring and evaluation on the effectiveness of different media channels
- Manage and use various research, advertising, tracking, and trafficking tools given various post-campaign reports
- Identify appropriate media strategy and tactic, with the guidance from supervisor and manager
What you’ll bring:
- Able to manage to multitask and have good interpersonal skills
- Good at and have attention to
- Able to work independently but also a good team player
- Passionate to pursue a career in the media/digital industry
Minimum qualifications:
- Self-discipline, major in Marketing information management, business, mathematics would have an advantage.
- Must be fluent in written and spoken English and Chinese
- Fluent English will be an advantage
- 1 year related working experience is preferred but fresh graduates are welcome
More about EssenceMediacom
We are a global communications agency leading with breakthrough thinking, building explosive growth for brands, and helping our clients see the bigger picture. Our daring global network of 10,000 influencers help our clients breach traditional boundaries in media, uncover novel ideas, and unleash exponential growth. EssenceMediacom challenges conventional thinking to build, propel, and supercharge our clients’ businesses at scale and lead our industry in critical areas such as diversity, equity, inclusion, and sustainability.
EssenceMediacom understands that our people are tasked with big goals: building breakthrough growth for brands and leading with breakthrough thinking in our industry. Our people are at the heart of this work because their ideas will enable us to decode the intersections of people, content, and technology to bring our aspirations to life. Our success is down to our eclectic, diverse, and talented people.
EssenceMediacom is a place for us to grow our careers and expand our horizons. EssenceMediacom is committed to building an agency culture that supports our people, puts diversity at the forefront of our operations, and creates opportunity for all. This collective culture will be our “new power” where ideas are freely exchanged, and collaboration is actively encouraged in a place where you can innovate in our hyperconnected world.
For more information, visit www.mediacom.com
Find us on Twitter @mediacomglobal
Like us on Facebook at facebook.com/MediaComGlobalNews
Join us on LinkedIn at linkedin.com/company/mediacom
Find us on Twitter @mediacomglobal
Like us on Facebook at facebook.com/MediaComGlobalNews
Join us on LinkedIn at linkedin.com/company/mediacom
About Taiwan
Taiwan is the fifth largest Asian market in terms of ad spend per capita. Here, TV is the most important form of media, with 89% penetration, but consumption rates are changing drastically, with 67% of TV watchers now getting their fix through the internet accessed on computers, mobiles, tablets and video on demand services.
Taiwan’s digital media market is truly a unique blend of local, regional and global players. It remains one of the most exciting cities in Asia, with friendly people, great food served round-the-clock and the best cost to quality-of-life ratio in the Asia Pacific region.