Business Analyst, Data Analytics & Insights
Business Analyst – Data Analytics & Insights
Overview of job
Choreograph, a WPP company, is a motivated Business Analyst with Entry level to 2 years of experience to join our dynamic data team. The ideal candidate will have a strong foundation in SQL, Data Visualization, Cloud Technologies, and Python to support data exploration and insights generation. As a Business Analyst, you will play a key role in helping the business make data-driven decisions by analyzing complex datasets, generating actionable insights, and communicating findings effectively. Choreograph Analytics & Insights is a global team with centres of excellence in Western & Central Europe, North & South America, and Asia Pacific. The role would be based out of our Asia Pacific centre in Singapore and cover multiple markets across the region.
Overview of job
Choreograph, a WPP company, is a motivated Business Analyst with Entry level to 2 years of experience to join our dynamic data team. The ideal candidate will have a strong foundation in SQL, Data Visualization, Cloud Technologies, and Python to support data exploration and insights generation. As a Business Analyst, you will play a key role in helping the business make data-driven decisions by analyzing complex datasets, generating actionable insights, and communicating findings effectively. Choreograph Analytics & Insights is a global team with centres of excellence in Western & Central Europe, North & South America, and Asia Pacific. The role would be based out of our Asia Pacific centre in Singapore and cover multiple markets across the region.
Reporting of the role
This role reports to the Manager level within Choreograph APAC Analytics & Insights [Delivery] team
3 best things about the job:
- Opportunity to work directly with the world’s biggest brands on high profile projects regionally and globally
- A fun, flexible work environment that combines the best of entrepreneurialism whilst at the same time being part of the largest marketing services group in the world
- Working within a proven, high performing team with an excellent network of support and development opportunities within Choreograph-GroupM and WPP
Measures of success –
In One Month, You Will:
- Have a clear understanding of the company’s data infrastructure, tools, and the datasets you’ll be working with.
- Become familiar with the team’s ongoing projects and the specific business needs you’ll be supporting.
- Begin contributing to data analysis tasks, writing SQL queries, and creating simple reports.
- Develop relationships with stakeholders and understand the key business drivers.
In Three Months, You Will:
- Be proficient in handling data exploration tasks and generating insights from various data sources.
- Contribute to the creation of data visualizations and reports that provide actionable business intelligence.
- Have a good understanding of the tools and processes in use, and actively contribute to improving these processes.
- Collaborate effectively with team members and business stakeholders to ensure alignment of data-driven goals.
In Six Months, You Will:
- Take ownership of specific data analysis projects, delivering insights that influence business strategies.
- Develop advanced visualizations and dashboards that make complex data accessible and actionable for business leaders.
- Leverage Python and other tools to automate data analysis tasks and improve efficiency.
- Start taking a leadership role in certain areas, offering solutions to challenges and streamlining data processes.
- Begin exploring advanced data technologies, such as machine learning or big data platforms, to enhance analysis capabilities.
Responsibilities:
- Data Exploration and Insights Generation: Explore large datasets to identify patterns and trends that inform business decisions. Generate actionable insights through data analysis.
- SQL & Data Manipulation: Write and optimize SQL queries to extract, clean, and transform data from various sources.
- Data Visualization: Create compelling visualizations and reports using tools like Power BI, Tableau, or other visualization platforms to communicate insights clearly and effectively.
- Python for Data Analysis: Apply Python for data wrangling, statistical analysis, and automation of repetitive tasks in data workflows.
- Collaboration with Stakeholders: Work closely with cross-functional teams to understand business needs and translate them into data analysis and reporting requirements.
- Cloud Technologies: Utilize cloud platforms (e.g., AWS, Azure, Google Cloud) to access, store, and process data for analysis.
- Support Decision-Making: Assist in data-driven decision-making by providing timely and accurate reports, dashboards, and insights that drive business strategies.
Required Skills:
- Currently pursuing a Bachelor’s or Master’s degree in Computer Science, Data Science, Statistics, Mathematics, or a related field.
- Basic knowledge of SQL and experience writing queries to manipulate and analyze data.
- Familiarity with data visualization tools (e.g., Power BI, Tableau).
- Exposure to Python and its use in data analysis and automation.
- Strong analytical and problem-solving skills with attention to detail.
- Ability to learn quickly and adapt to new technologies and methodologies.
- Excellent communication and presentation skills, with the ability to explain complex data findings to non-technical stakeholders.
Good to Have:
- Experience with machine learning algorithms and techniques.
- Familiarity with big data technologies like Spark and Hadoop.
- Basic understanding of data warehousing concepts.
- Knowledge of statistical modeling and hypothesis testing.
- Familiarity with version control systems (e.g., Git).
Life at GroupM & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. GroupM employees can tap into the global GroupM & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical insurance, group retirement plans, significant paid time off, preferential partner discounts, and employee mental health awareness days.
GroupM provides equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.
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