Mindshare | Manager - Digital

Media Planning Mumbai, India


Position at Mindshare

Overview of job

A digital media professional, handling cutting edge exciting brands across sectors/categories. You will be managing the client relationship and help drive digital agenda for the respective clients. Would deliver integrated digital solutions to fulfil client’s digital objectives. 

Reporting of the role

This role reports to the Director- Digital

3 best things about the job:

  1. Opportunity to be the best amongst the best
  2. Working within a proven, fast growing team servicing some of the biggest brands in the country
  3. Help some of the largest brands build their digital media presence and drive revenues for the largest media investment agency

Measures of success –

In three months, you would have:

  • Worked on digital media plans for some of the finest clients in the country
  • Mapped new digital opportunities for the client

In six months, you would have:

  • Made effective yet efficient digital media plans
  • Pushed innovating concepts to drive revenues

In 12 months, you would have:

  • Helped on new business pitches
  • Worked with various digital media verticals to help draft integrated digital solutions

Responsibilities of the role:

  • Hands on digital media planning, buying experience
  • Develop digital media plans and approach basis consumer insights and digital media dynamics
  • Deliver media plans, campaign scheduling
  • Define campaign KPIs
  • Continuous plan optimization to deliver maximum ROI
  • Review campaign performance
  • Maintain MIS for billing, estimates, ROs, etc.
  • Proactively identify new opportunities and pitch innovative ideas
  • Help on new business pitches
  • Meet revenue targets and drive incremental billing and revenue


What you will need:

  • Minimum 3-5 years in digital media planning and buying
  • Experience in handling large size digital clients across categories
  • MBA preferred

About Mindshare

 We were born in Asia in 1997, a start up with a desire to change the media world. Now we are a global agency with more than 7,000 employees in 116 offices across 86 countries, operating as one team - #teammindshare. We believe that in today’s world, everything begins and ends in media. We aim to be our clients’ lead business partner, to grow their business, and drive profitability through adaptive and inventive marketing. We do this through speed, teamwork and provocation and by operating as a network of networks rather than a rigid hierarchy. We create new things and have fun doing it. Whenever and wherever you join us, you open a door to opportunities in any and of all aspects of media, technology and innovation. We will support you, recognize you and reward you, making Mindshare the place where you do the best work of your career.

 Mindshare APAC has won 500 awards in the last year alone, including “Agency Network of the Year 2017” by both the MMA SMARTIES™ and Campaign Asia for the fifth and third consecutive year, respectively. Mindshare is part of GroupM, the media investment management arm of WPP, the world’s leading communications services group. To learn more about Mindshare and our philosophy of Original Thinking, visit us at www.mindshareworld.com and follow us on Twitter @mindshare and facebook.com/mindshareapac and linkedin.com/company/mindshare.

 About India

2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.

At GroupM India, there’s never a dull moment between juggling client requests, managing vendor partners and having fun with your team. We believe in tackling challenges head-on and getting things done.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.