GroupM Nexus | Manager -Ecommerce
Description
Overview of job
GroupM is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Manager - Ecommerce to join us.
At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
Reporting of the role: - Reporting: E-commerce - Account Leader
3 best things about the job:
- Opportunity to work with one of the fastest growing industries in India – The Indian e-commerce market is expected to reach $120 billion by 2026 from as low as $38 billion in 2021.
- It will foster your entrepreneurship skills – One of the unique divisions within the ecosystem which will foster your entrepreneurship skills by providing unlimited opportunities to build & run an e-commerce business.
- Opportunity to work with some of the biggest brands across industries.
In this role, your goals will be:
In three months:
- Liaises with UL SPOC to design and execute Monthly Plans across e-commerce platforms.
- Leads and manages all operations E2E to ensure smooth execution of Search campaigns.
- In six months:
- Complete understanding of Search ads on the platform. Demonstrates expertise in navigating ad account dashboards to deploy and manage campaigns.
- Manages ad budgets effectively to allocate resources efficiently across campaigns and placements.
- Monitors and optimizes campaigns & spending performance to deliver business goals.
In 12 months:
- Conducts comprehensive keyword analysis to identify relevant search terms and refine campaigns based on performance data and trends.
- Sound understanding of bid optimization and automation tools to drive bidding strategies.
- Undertakes campaign analysis to deliver findings and recommendations. Dissects data at all levels to deliver actionable insights driving performance efficiency.
- Leads review for an assigned set of accounts to share Weekly/ Monthly performance with UL.
- Liaises with e-commerce platform SPOC to understand best practices and benchmarks.
- Responsible for performance reporting and prepares reports as needed.
What you’ll bring:
- Entrepreneurial mindset with a willingness to go the extra mile to deliver results.
- Strong project management and planning skills, with the ability to conceive strategy and drive execution in a fast-paced environment.
- Go-getter and self-starter attitude.
- Problem-solving and strong analytical skills. Ability to interpret data to drive actionable insights and decisions.
- Ability to work effectively within a fast-paced, complex matrix and changing environment.
- Proficient in Excel.
Minimum qualifications:
- Tech or MBA
- Minimum 3 years of experience executing PPC/ Search ads on e-commerce marketplaces.
- Experience with tools for campaign management and Bid optimization.
More about GroupM
GroupM makes advertising work better for people.
GroupM Nexus comprise world-leading addressable specialists who provide media activation services and proprietary solutions that limit risks and guarantee outcomes.
Underpinned by our digital media philosophy – everything that can be addressable, should be, as long as it translates into value for our clients – GroupM Nexus offer addressable solutions across Search, Social, Programmatic, Ad Ops, and eCommerce.
As the largest media investment company in the world, we are agency partners to 1 out of 2 Top 100 global brands, representing more than $50 billion in media spend globally.
Discover more about GroupM at www.groupm.com
Follow @GroupMWorldwide on Twitter
Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupm
Follow @GroupMWorldwide on Twitter
Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupm
About India
2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.
At GroupM India, there’s never a dull moment between juggling client requests, managing vendor partners and having fun with your team. We believe in tackling challenges head-on and getting things done.
GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.