GOAT | Product & Operations Specialist
Description
GOAT is looking for a Product & Operations Specialist. You will work closely with all other teams within GOAT (locally and regionally) as well as with GroupM agencies, clients, and partners. You will be responsible for campaign operations, troubleshooting, next-generation product growth, project managing as well as partnership assessments.
3 best things about the job
- It’s a great work environment - You will collaborate with a group of quick witted, humorous, diverse and extremely dedicated colleagues who are all passionate about influencer marketing and making advertising welcome.
- Opinions and ideas are highly encouraged, and everyone has a voice at GOAT. Ambition is expected and passion is admired. We are always open to new ways of thinking from everyone, especially those that will contribute to the overall success of GOAT & GroupM.
- It is never static. You are empowered to create your own balance and be proactive. There is always something new to learn, new challenges to overcome, and new technology to embrace everyday.
Measures of success
In 3 months:
- Gain an in depth understanding of data-driven influencer marketing landscape
- Be trained and get familiar with various GOAT solutions, platforms, and tools.
- Assist reporting manager to handle influencer marketing proposal, campaign monitoring and reporting
- Responsible for data entries and schedule revision in booking system
In 6 months:
- Able to handle all kinds of daily operations duties independently
- Clear understanding of campaign operations, publisher operations, and platforms from start to end.
- Ability to test, learn and troubleshoot campaigns to improve the product and share knowledge with teams and departments.
- Provide support to publisher development and relationships.
In 12 months:
- Become a true influencer marketing expert.
- Well-equipped to provide solution advice to both internal and external parties
- Explore potential partners and innovative solutions for GOAT products
- Assist manager in training educational programs from start to end for new comers
What your day job looks like
The role is to work closely with the reporting manager, global teams & key stakeholders within markets. The key areas of responsibility for this role:
- Support the Product & Operations Team on day-to-day operations and work with Client Development Team closely
- Campaign operationalizing, monitoring, troubleshooting by working across local and regional departments from client development, product and supply
- Responsible for customized reports to clients when necessary
- Support the Product & Operations Team in developing partnerships within GroupM and externally that drives value for our clients
Candidate Requirements
- 1-2 years professional experience with influencer/ digital marketing agency/vendor. Less experience will be considered as Product & Operations Executive.
- Knowledge along with a passion for influencer marketing
- Result-oriented with strong communication and analytical skills.
- Ability to work both independently and under supervision once objectives have been set.
- Ability to work within a fast-paced deadline driven environment.
- Applied knowledge of 3rd party ad serving, website tracking and associated technologies
- Good command in written and spoken English and Chinese
- Proficiency in Microsoft Excel and PowerPoint
- Cantonese speaking is a must
About GroupM
GroupM is a global leader in media markets, delivering performance-enhancing media products and services powered by data and technology. Our network enables our people to work collaboratively across borders, providing opportunities for accelerated progress and development. We're not limited by teams or geographies; our scale and diverse client base encourage innovation and growth. Discover more about GroupM at www.groupm.com.