GroupM | Group Head - SEO

Digital/ Mobile Mumbai, India


Description

Position at GroupM

Overview of job

GroupM is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Group Head – SEO, to join us. In this role, you will handle high-profile SEO clients and ensure optimization of their SEO campaigns to attract and engage visitors that closely match the profile of the target audience. You will be heading the SEO business for West.

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

Reporting of the role

This role reports to: Head – SEO & Analytics

3 best things about the job:

  1. Fostering entrepreneurial spirit – Accountable for growing businesses & delivering commitment
  2. Chance to service the best brands in each vertical
  3. Opportunities to work with best people from media industry


In this role, your goals will be:
In three months:

  • Won confidence of SEO team
  • Known & become first point of escalation (internal & external) for all businesses

In six months:

  • Equipped team to cater emerging offering such as web analytics as a service, tag management, mobile SEO, ASO, etc. to clients
  • Helped in growing business by 20%
  • Ensured SEO Workflow & Commercial compliance

In 12 months:

  • Renewed 100% of existing businesses
  • Helped in growing business by 60%


What your day job looks like at GroupM:

  • Manage SEO businesses successfully
  • Team Management
  • Identify opportunities for business development
  • Respond to and follow up on RFPs received proactively
  • Do internal reviews & ensure the same at client site (Monthly, Quarterly, Half Yearly & Annually)
  • Develop processes to streamline operations & avoid escalations


What you’ll bring:

  • Strong management experience and skills with the ability to lead cross-functional teams and people not directly reporting to you
  • Honest story-teller with skills to simplify technology/jargons
  • Solid understanding of web analytics & digital media

Minimum qualifications:

  • 5 - 8 years of relevant experience
  • Preferably with  BTech/MCA/MBA

More about GroupM

GroupM is the leading global media investment management group serving as the parent to WPP media agencies including Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the programmatic digital media platform, Xaxis, each global operations in their own right with leading market positions. GroupM’s primary purpose is to maximize the performance of WPP’s media agencies by operating as leader and collaborator in trading, content creation, sports, digital, finance, and proprietary tool development. GroupM’s focus is to deliver unrivaled marketplace advantage to its clients, stakeholders and people, and is increasingly working closely for the benefit of clients with WPP’s data investment management group, Kantar. Together, GroupM and Kantar account for over 50% of WPP’s group revenues of more than $20 billion.

Discover more about GroupM at www.groupm.com
Follow @GroupMWorldwide on Twitter
Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupm

About India

Digital media advertising in India continues to grow at 30% in 2017, cementing India’s position as the second largest internet market with close to 450 million users. The Internet growth is driven by mobile data and connectivity, making it an exciting market for all integrated marketing services, fueled by the collective market investment in data and technology. With a booming economy, both traditional and new age industries are witnessing a boost in consumption, making India a high potential advertising market. With renewed foreign investments across several industries, India is an exciting market for any advertising professional.