Wavemaker | Associate Director - Digital

Performance Colombo, Sri Lanka


Position at Wavemaker

Overview of job

Wavemaker is an agency of GroupM, the world’s largest media investment company and is a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Manager – Digital Media to join us. In this role, you will be responsible for managing the client relationship and driving the digital agenda for the respective clients to deliver integrated digital solutions to fulfill the client’s digital objectives.

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

Reporting of the role

This role reports to: Chief Executive Officer – Wavemaker

3 best things about the job: 

  • Global exposure by working for a leading global agency 
  • Lead the digital agenda of some of the biggest local and global clients
  • Opportunity to conceptualize, develop and execute iconic digital campaigns

Measures of success:

In three months:

  • Full alignment and integration with Wavemaker ways of working (Philosophy,  Values, Models, Tools)
  • Complete understanding of Wavemaker business priorities for '22
  • Productive working relationships established with team members & alignment with external teams

 In six months:

  • Start of achieving key client & campaign milestones
  • Executional excellence of the team
  • Implementation of global best practices

In 12 months:

  • Annual revenue target achievement
  • Multiple award-winning campaigns/initiatives
  • Scoring high on Team Development measurements

Responsibilities of the role:

  • Lead digital business for Wavemaker and be a key stakeholder in the
    below outcomes
  • Execution excellence of all digital campaigns and maintenance activities
  • Revenue target achievement
  • Maintaining excellent client satisfaction levels
  • Cascading and implementing global best practices

More about Wavemaker

Wavemaker is a billion dollar-revenue next generation agency that sits at the intersection of media, content and technology.  We are obsessed with the customer's purchase journey and is what connects our mission directly to our client’s business challenges. We invented WM Momentum, the world's most comprehensive study into how people make purchase decisions and have conducted over 375,000 surveys in 70 markets and across more than 30 categories. We are a business that is powered by the creativity and curiosity of our 8,500 people in 90 countries, united by our PACED values. We are a part of GroupM, WPP’s global media investment management company. For more information, go to www.wavemakerglobal.com

About Sri Lanka

GroupM Sri Lanka is a key influencer in the country’s exciting and rapidly evolving media landscape. The digital scenario has seen exponential growth supported by the lowest data charges in the world, coupled by one of the fastest mobile internet speeds in South Asia, Sri Lanka’s internet penetration is currently over 25%, and claims a mobile penetration of over 100%. The media industry in Sri Lanka is in an invigorating place and time, with GroupM well positioned as a platform for its people to make waves in the industry. The GroupM Sri Lanka teams are a true reflection of Sri Lankan warmth, hospitality and comradeship which extends well beyond the marketing space with several successful.