Nexus | Social Associate Director
Description
GroupM China
Overview of job
GroupM is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a 客户副总监 (Social) to join us. In this role, you will be responsible for: 独立对接项目执行,参与具体项目的内部头脑风暴,梳理传播资源并撰写新媒体营销方案,合理协调内部资源,推进客户及内部的商务流程。
At GroupM, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
Reporting of the role
This role reports to:
3 Best things about the job:
1. 【熟悉社媒内容】了解并擅长策划、自己动手落地社交媒体的内容,而不是只会沟通采买KOL
2. 【善于解决问题】能够在方案落地与执行层面,积极思考如何解决问题,而不是只会按部就班的工作
3. 【能力可以1+1】在客服基础能力之上拥有至少策略、创意、文案、设计相关的任意一项能力,而不是专职于客服
4. 【有明确规划】无论对自身事业发展,还是工作,都有明确的诉求与规划,而不是得过且过的状态
In this role, your goals will be:
In three months:
- 至少独立服务一个客户的具体项目,并获得团队内部与客户的认可
- 积极融入团队,并确立自身在团队中的价值
In six months:
- 能够配合leader协调团队与公司赋予的资源,在leader的口头指导下,独立完成一次社交媒体方案的制作
- 能够对自身工作进行有效的总结与梳理,与直属领导沟通提出建设性的调整思路,有计划地实践
In Twelve months:
- 成为客户服务一线的担当,在非比稿业务上能够独立把控方案、提案、项目的对接、节奏的推进、资源的协调与结果的交付
- 能够在完成自身工作任务的同时,在方案上带领并培养年轻的团队成员
Responsibilities of the role:
- 【对接】:独立对接项目推进,与客户保持良性互动,合理管理客户项目预期
- 【提案】:参与具体项目的内部头脑风暴,梳理传播资源,并撰写新媒体营销方案
- 【协调】:合理协调内部资源,有节奏推进团队工作进度
- 【执行】:推进客户及内部的商务流程,时时把握传播执行节奏及执行进度,负责预算排期制作及新媒体文案撰写等工作
What you’ll need:
- 【经验】具备5-7年以上新媒体营销公司背景,1年以上快消品牌独立服务经验
- 【能力】具备优秀的对接及文案撰写等执行能力,行业常识及玩法套路熟悉度优秀
- 【协作】具备优秀的协作能力,推进工作进度能力优秀
- 【抗压】拥有明确的职业规划,优秀的情绪及工作抗压能力
About GroupM
GroupM - GroupM leads and shapes media markets by delivering performance enhancing media products and services, powered by data and technology. Our global network agencies and businesses enable our people to work collaboratively across borders with the best in class, providing them the opportunity to accelerate their progress and development. We are not limited by teams or geographies; our scale and diverse range of clients lets us be more adventurous with our business and talent. We give our talent the space, support and tools to innovate and grow.
Discover more about GroupM at www.groupm.com.
Follow @GroupMWorldwide on Twitter
Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupm